A Study for the Competition among Rice Producing Districts and Expanding the Japonica Rice Consumption Areas in China

消费者问卷调查显示，在以小麦为主的西北地区和以籼稻为主的长江以南地区，粳稻消费量呈上升趋势。对一个涉及黑龙江省村庄的案例研究的分析发现，碾米公司在全国范围内扩大了高档大米的市场。因此，我国粳稻市场潜力巨大. e.东北大米而籼稻消费量一直在减少。

The consumer questionnaires revealed that in Northwest of China, where the stable food is the wheat diet, and southward from Chang Jiang, where the majority of rice produced is indica rice, the japonica rice consumption has been increasing. And an analysis of a case study involving villages in Heilongjiang Province found the rice milling companies that extended the market for high-grade rice throughout the country. Thus in China there is a large market for japonica rice, i. e. Northeast rice while the indica rice consumption has been decreasing.