Development of Public Works Evaluation Method by Combining Analytic Hierarchy Process and Conjoint Analysis

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This study has constructed a new model to evaluate public works by combining the Analytic Hierarch Process and the Conjoint Analysis Method, which are based on the Utility Theory and the Operations Research respectively. By using this model, we can evaluate economic value of plural environment goods, where whole value and each value are evaluated in consistency. And it has presented a new method to obtain weight by applying the Concurrent Convergence Method on the AHP. By using this method, we can prioritize public works, reflecting intention of residents.