My Posture AR Avatar - Seeing is Believing
My Posture AR Avatar - Seeing is Believing
批准号:
10020983
负责人:
金额:
$4.45万
依托单位国家:
英国
项目类别:
Collaborative R&D
财政年份:
2022
资助国家:
英国
项目状态:
已结题
起止时间:
2022 至 --
中文摘要
为了创造足够娱乐、吸引人和令人信服的体验,从而实现患者的赋权和行为改变,而不是人们在危机中依靠NHS,私营部门将不得不认真发挥创造力。我们寻求向分布式观众提供的Live Experience是一个虚拟现实骨架,用于伦敦背痛诊所的患者多年。然而,鉴于背痛患者的数量和迫切需求,VR设备无法扩展。在这项资助的研究中,我们的创意部门将创建几种不同的自驱动AR原型体验,用于在家中测试使用,因为92%的英国成年人现在拥有智能手机(Statistica)。我们希望探索当Avatar映射到他们的个人姿势对齐时,如何找到最佳参与的创意路线。我们希望了解如何最好地复制我们的VR用户在理解身体、姿势和运动之间的联系时所达到的意识时刻。在我们甚至可以考虑医疗保健等应用之前,我们需要深入了解人们对AR化身的情感反应,这些化身反映了他们的身体测量,并以新的方式展示和教授他们事物。创意团队将构建不同风格的化身,参考现有的电脑游戏化身的研究。化身将匹配用户的姿势对齐。这些都不是AR叠加,每一个都是定制的,使其完全创新。研究团队将进行深入的定性访谈,以了解用户在体验和之后的行为中的参与度,情感体验和动机。然后我们将在音频和视觉中改变创意元素,以更好地了解偏好,动机,参与和行为。音频将要求他们将化身移动到他们睡觉,坐着,站着和工作的地方,以解释与姿势问题和解决方案的常见因果关系。以后的版本将为他们提供合适的练习。我们将如何使用这笔研发资金?**发现:** 我们将快速原型化视觉上独特的AR化身,映射到用户的姿势,并进行深入的用户访谈。定义:** 我们将审查调查结果并进行集体讨论,以解决问题空间。**开发:** 我们将为进一步的用户访谈创建音频叙述。**交付:** 我们将为未来的产品开发制定经过用户验证的规范。这与跨行业沉浸式产品相匹配,因为它可以用于医疗保健。
英文摘要
In order to create experiences that are sufficiently entertaining, engaging and convincing so as to achieve empowerment and behaviour change in patients, rather than people leaning on an NHS in crisis, the private sector is going to have to get seriously creative.The Live Experience that we seek to deliver to a distributed audience, is a Virtual Reality skeleton, used with patients in a back pain clinic in London for years. However, VR equipment is not scalable given the volume of back pain sufferers and urgent need.In the research funded by this grant, our Creative Department will create several different self-driven AR prototype experiences for testing for use at home because 92% UK adults now own a smartphone (Statistica).We want to discover the creative route to optimal engagement when an Avatar mapped to their individual postural alignment is explored. We want to understand how to best replicate the moment of awareness that our VR users reach when they understand the link between body, posture and movement.Before we can even think about applications like Healthcare, we need to dive deep into people's emotional responses to AR Avatars that mirror their body measurements and show and teach them things in new ways.The Creative Team will build Avatars of different styles, with reference to existing research on computer game Avatars. The Avatars will match the user's postural alignment. These are not AR overlays, each one is bespoke, making it completely innovative.The Research Team will conduct in-depth qualitative interviews to understand user engagement, emotional experience and motivations during the experience and behaviours afterwards.Then we will vary creative elements in the audio, as well as visuals, to better understand preferences, motivations, engagement and behaviour.The audio will ask them to move the Avatar to where they sleep, sit, stand and work to explain common causal links with postural issues and solutions. Later versions will then prescribe them suitable exercises.How will we use this R&D grant?**Discover:** We will rapidly prototype visually distinctive AR Avatars mapped to a user's posture and conduct in-depth user interviews.**Define:** We will review findings and brainstorm changes to address the problem space.**Develop:** We will create audio narratives for further user interviews.**Deliver:** We will produce a specification for future product development validated by users.This matches Cross Sector Immersive Products, as it could be adopted for use in Healthcare.
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