Connecting Books: The protection and commercialisation of a portfolio of unique IP that enables British Sign Language translations in publishing and introduces AR as a cultural craft for deaf and hearing families alike.

维多利亚·福雷斯特拥有艺术大学平面设计一等学士(荣誉)学位，以及伦敦皇家艺术学院传播艺术与设计硕士学位。维多利亚和她的丈夫以及6岁的儿子住在布里斯托尔。维多利亚创立了Vika，创建了由创意技术增强的包容性出版物。2020年，维多利亚成为英国西南创意产业年度最佳企业家和英国科技女性100年度最佳企业家。VIKA的雄心壮志是成为英国第一家艺术增强现实(AR)出版商。维多利亚将通过将她的Connected Books(TM)概念商业化来做到这一点-AR/XR图书通过沉浸式技术和印刷页面的无缝集成而变得生动起来。这一开创性的概念在维多利亚多次获奖的XR出版物《鸟在哪里？》(WITB？)中得到了展示：这是第一本AR英国手语(BSL)儿童读物。WITB？使用AR来鼓励婴儿和成人之间的语音前交流。家庭阅读图文并茂的书，使用一款应用程序以AR动画渲染图片，并观看演示BSL标志的视频。WITB？是唯一一本使用AR/XR在出版中创建BSL版本的书，这是之前被排除在出版之外的聋人社区的生命线。奖项范围从年度英国小出版社图书奖到杰出企业家奖、最佳新企业奖和2020年度AR/VR产品国家技术奖。拥有3-5项正在申请专利，展示了沉浸式技术在出版中包括手语版本的力量。PCT将于2022年7月进入国家阶段。如果没有安全保护，所有IP都将丢失。该奖项旨在通过两条途径保护和利用这一改变游戏规则的知识产权：(1)保护：英国资助的创新知识产权审计机构的建议将为研发和实施强有力的知识产权战略提供信息，即全球竞争对手分析/搜索、全球地区专利/商标申请的优先排序，以及一套确定所有权和提供明确商业关系的内部合同。这项工作是维卡确保雄心勃勃的新收入来源的商业战略的基础。(2)开发：对出版内外专利的商业潜力进行研发；以及展示受保护知识产权的新产品的设计。这将使我们能够进入雄心勃勃的数字招标，以受保护的设计为基础，拥有强大的法律框架，可以使用我们自己或授权给第三方。凭借有意义的牵引力和新的收入，维卡将寻求投资/贷款来扩大规模和实现雄心。

Victoria Forrest has a First Class BA (Hons) in Graphic Design from the University of the Arts, and an MA in Communication Art & Design from the Royal College of Art, London. Victoria lives in Bristol with her husband and 6yo son. Victoria founded VIKA to create inclusive publications enhanced by creative technologies. In 2020, Victoria became the Great British Entrepreneur of the Year for Creative Industries in the South West and of the UK's TechWomen100.VIKA's ambitions are to become the UK's first Augmented Reality (AR) publisher for The Arts. Victoria will do this by commercialising her Connected Books(TM) concept---AR/XR books brought to life through the seamless integration of immersive technologies and the printed page. This trailblazing concept is showcased in Victoria's multi-award-winning XR publication, _Where is the Bird?_ (WITB?): the first AR British Sign Language (BSL) book for children. WITB? uses AR to encourage pre-speech communication between babies and adults. Families read the illustrated book, and use an app to render the pictures in AR animation and watch videos demonstrating the BSL signs. WITB? is the only book using AR/XR to create BSL editions in publishing, a lifeline for the Deaf community previously excluded from publishing. Awards range from British Book Awards for Small Press of the Year to Outstanding Entrepreneurship, Best New Business, and National Technology Awards for AR/VR Product of the Year 2020.IP showcased in WITB? has 3-5 patents-pending demonstrating the power of immersive technologies to include sign language editions in publishing. The PCT will enter National Phase in July 2022. If unsecured, all IP will be lost. This award is designed to protect and exploit this game-changing IP through two routes:(1) PROTECTION: Recommendations from an InnovateUK-funded IP Audit will inform R&D into and implementation of a robust IP strategy, i.e. global competitor analysis/searches, prioritisation of patent/trademark applications in global territories, and a suite of internal contracts to define ownership and provide well-defined commercial relationships. This work is the foundation of VIKA's business strategy to secure ambitious new income streams.(2) EXPLOITATION: R&D into the commercial potential of patents in and beyond publishing; and designs for new products showcasing protected IP. This will enable us to enter ambitious digital tenders with protected designs underpinned with a robust legal framework to use ourselves or license to third parties. With meaningful traction and new income, VIKA will seek investment/loans to scale and realise ambitions.