Experience Design, Communications and Marketing for the All of Us Research Program

“我们所有人”研究计划的体验设计、传播和营销

• 批准号: 10172010
• 负责人: Patrick McGovern
• 金额: $ 2327.91万
• 依托单位: HUNGRY HEART MEDIA, INC.
• 依托单位国家: 美国
• 财政年份: 2019
• 资助国家: 美国
• 起止时间: 2019-09-01 至 2024-07-31
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/10172010
• 关键词: All of Us Research Program; Communication; Ensure; Foundations; Goals; Intuition; Marketing; Participant; Research; Research Design; Research Personnel; Time; United States National Institutes of Health; Vision; design; experience; programs

Our Vision and Strategy for the Next Five Years: Optimizing and Expanding the All of Us Experience Over the next five years, we look forward to building on the foundation we have created through our long-standing partnership with the NIH and consortium partners. Specifically, our goals are to further develop and enrich the All of Us experience for new and existing participants and to build out an intuitive, efficient experience for diverse sets of researchers from across the nation. In year one, we will advance design research and experience design initiatives that focus on holistic experience strategies for [I] participants and [II] researchers. This research will move program priorities forward and ensure that we deliver the right experience to the right people at the right time.

我们未来五年的愿景和战略：优化和扩展我们所有人的体验 在接下来的五年里，我们期待在我们与 NIH 和财团合作伙伴的长期合作伙伴关系所建立的基础上再接再厉。具体来说，我们的目标是进一步开发和丰富新老参与者的 All of Us 体验，并为来自全国各地的不同研究人员构建直观、高效的体验。 第一年，我们将推进设计研究和体验设计举措，重点关注[I]参与者和[II]研究人员的整体体验策略。这项研究将推动项目优先事项，并确保我们在正确的时间向正确的人提供正确的体验。