ôdir's first playable iOS project

我们的项目旨在解决由于屏幕时间过长而产生的心理健康和生产力问题(受注意力经济和封锁期间养成的习惯的驱动)。我们进行了一项全面的研究项目，调查了180多名年轻人，了解他们与科技的关系，并证实了我们的用户假设。娱乐产品在暂时缓解不必要的内心情绪时会产生冲动行为。当用户对浪费时间感到内疚时，一个恶性循环就开始了，所以他们回到了同样的时间-沉没的应用程序来忘记他们的问题。我们正在采取一种设计思维方法，并在应对这些现实时考虑到人性/动机。我们的想法与目前的市场参与者截然不同--大胆的提议和商业模式。这个项目将建立在过去一年进行的大量研究的基础上，并与我们的早期采用者一起测试机械和设计。我们将创造一些满足他们需求的东西，并增加我们找到产品与市场匹配的机会。项目团队将致力于建造iOS的第一个可玩的。除了该项目，我们还将通过开发其他体验、测试相关营销渠道以及探索其他资金渠道来改进产品，使我们走上公开商业化的道路。在Studio Nefce，我们正在构建一个游戏，在这个游戏中，你可以通过不玩来获得最大的进步。

Our project aims to address the mental health and productivity issues that arise from excessive screen time (driven by the attention economy and habits picked up during lockdowns). We conducted a comprehensive research project that surveyed over 180 young people to learn about their relationships with technology and confirmed our user assumptions.Entertainment products drive impulsive behaviours when they for temporary relief from unwanted internal emotions. A vicious cycle begins when users feel guilty about wasting time, so they return to the same time-sinking apps to forget about their problems. We're taking a design thinking approach and factoring in human nature/motivation when tackling these realities. Our thinking is quite different from the current market participants - with a bold proposition and business model.This project will build on the considerable research conducted over the last year and test mechanics and designs with our early adopters. We will create something that meets their needs and increase our chances of finding product-market fit. The project team will work towards building the iOS first playable. Beyond the project, we will improve the product by developing the rest of the experience, testing relevant marketing channels, and exploring other avenues for funding to put us on a path to public commercialisation. At Studio Nefce, we're building the game where you progress the most by not playing.