INTERACTIVE MULTIMEDIA IN BREAST CANCER RISK EDUCATION

福克斯蔡斯癌症中心建议开发和制作一个互动的 视频帮助妇女实现对乳腺癌的现实认识 在健康决策过程中的风险和选择。的目标 该提案旨在为妇女提供一个互动的多媒体工具， 他们可以处理乳腺癌风险信息， 针对其个人认知-情感 加工风格为实现这一目标，人口科学司 福克斯蔡斯癌症中心与创意媒体合作， l）为乳房互动视频制作内容和图形 根据以前的乳腺癌风险教育工作改编的癌症风险; 2） 整合认知-社会健康信息处理（C-SHIP）模型 3）测试这些材料， 理解和呼吁在一个多民族的人口不同 认知情感过程风格，以及4）制作交互式视频 不同信息处理方式的学习途径。 一个教育挂图，与形成性和过程评估一起开发 有乳腺癌家族史的女性参加小组 福克斯蔡斯癌症中心的教育课程，将被改编， 扩展为交互式多媒体。 视频的主菜单将包括： 1）乳腺的解剖学和生理学; 2）乳腺癌的发生过程; 3)乳腺癌的危险因素; 4）乳腺癌的作用 癌症易感基因和基因检测，以及5）预防和 筛选选项。在开发阶段，我们将招募50名女性 来自多族裔背景的代表， “监控”和“钝化”的认知情感处理方式， 测试网络消息、图形和接口。 生产将 将学习途径纳入信息处理和 风格.福克斯蔡斯癌症中心和人口科学部 有三年的乳腺癌风险教育记录， 家庭风险评估计划，并有几个NCI同行评审的赠款 支持乳腺癌风险和遗传风险测试的研究。 Creative Media在定制互动视频方面拥有丰富的经验 内容，并坚定地致力于教育公众了解最新情况 医学进步 这种互动多媒体将为妇女提供一个独特的机会 不同教育背景的人：处理乳腺癌风险 以自己的节奏和风格提供信息， 他们的癌症风险，并作出自我导向的健康决定。这项工作将 也可作为后续拨款申请的基础， 交互式多媒体与传统媒体的可接受性和有效性 健康教育模式。

The Fox Chase Cancer Center proposes to develop and produce an interactive video to help women achieve a realistic perception of their breast cancer risk and options in their health decision making process. The objective of this proposal is to provide women with an interactive multimedia vehicle by which they can process breast cancer risk information and available prevention options tailored to their individual cognitive-affective processing style. To achieve this aim, the Population Science Division of the Fox Chase Cancer Center in partnership with Creative Media proposes to: l) develop content and graphics for an interactive video on breast cancer risk adapted from previous work in breast cancer risk education; 2) incorporate the cognitive-social health information process (C-SHIP) model into the presentation of materials; 3) test these materials for comprehension and appeal in a multi-ethnic population of differing cognitive-affective process styles, and 4) produce an interactive video with learning pathways for differing information processing styles. An educational flipchart, developed with formative and process evaluations with women having a family history of breast cancer attending group education sessions at the Fox Chase Cancer Center, will be adapted and expanded for interactive multimedia. The video's main menu will include: l) anatomy and physiology of the breast; 2) breast carcinogenesis process; 3) contributing factors to breast cancer risk; 4) the role of breast cancer susceptibility genes and genetic testing, and 5) prevention and screening options. During the development phase we will recruit 50 women from multi-ethnic backgrounds, with representation from both a "monitoring" and a "blunting" style of cognitive-affective processing to test submenu messages, graphics and interface. The production will incorporate learning pathways integral to both information processing styles. The Fox Chase Cancer Center and the Division of Population Science have a three year record of breast cancer risk education through the Family Risk Assessment Program, and have several NCI peer-reviewed grants supporting research in breast cancer risk and genetic risk testing. Creative Media has extensive experience in tailoring interactive video content and has a strong commitment to educating the public in the latest medical advances. This interactive multi-media will provide a unique opportunity for women of different educational backgrounds to: process breast cancer risk information at their own pace and style, achieve a realistic perception of their cancer risk, and make self-directed health decisions. This work will also serve as a basis for subsequent grant applications to compare interactive multimedia's acceptability and efficacy with traditional health education models.