Heritage Opportunities/Threats within Mega-Events in Europe

过去，许多城市利用大型活动来支持资本和收入投资，促进旅游业，同时利用它们在全球范围内的竞争力。直到最近，重点基本上都放在建造新的基础设施、新的体育场馆和其他公共设施来举办活动上。相反，在今天的许多情况下，大型活动的组织者选择了重新利用现有设施，改造市中心和重建社区。对于遗产丰富的欧洲城市来说，这种范式的转变-部分是由公共预算收缩和城市扩张速度放缓推动的-既是机会，也是威胁。我们如何才能将大型活动重新纳入城市历史结构，同时促进与城市遗产和文化景观的积极协同？欧洲城市的共同问题和需要解决的主要权衡是什么？如何为遗产丰富的城市的大型活动改进城市和文化规划工具？HOME项目汇集了文化遗产保护和大型活动规划领域的领先研究中心，与已经或将直接负责规划和实施欧洲大型活动的主要机构和政策官员密切联系。为了回答上述问题，HOME项目将对最近完成的四项大型活动进行批判性评估，并通过在2019年Mata欧洲文化之都活动期间组织的Living Lab解决新出现的问题和机会。最后，该项目将产生指导意见和政策建议，以支持遗产保护政策和欧洲未来主办城市的大型活动规划(通过《欧洲遗产宪章》)。

In the past, many cities used mega-events to support capital and revenue investments and boost tourismwhile harnessing their competitiveness on a global scale. Until recently, the emphasis has been placed byand large on the creation of new infrastructural components, new stadiums and other public facilities tohost events. In many instances today, on the contrary, mega-event organizers have opted for the re-useof existing facilities, the conversion of inner-city areas and the regeneration of neighborhoods.For heritage-rich European cities, this shift in paradigm - driven in part by the contraction in public budgetsand by the reduced pace of expansion of cities - represents both an opportunity and a threat.How can we bring mega-events back into the urban historic fabric while fostering positive synergies withurban heritage and cultural landscapes? What are the common issues and main trade-offs to be addressedin European cities? How to improve urban and cultural planning tools for mega-events in heritage-richcities?The HOMEE project brings together leading research centers working in the fields of cultural heritagepreservation and mega-event planning, in close contact with key institutions and policy officers who havealready had or will have direct responsibility for planning and implementing mega-events in Europe. Inorder to answer the above mentioned questions , the HOMEE project will critically assess four recentlycompleted mega-events and address emerging issues and opportunities through a Living Lab organisedduring the Matera European Capital of Culture 2019 event. Finally, the project will generate guidance andpolicy recommendations to support heritage preservation policy and mega-event planning in future hostcities in Europe (through the HOMEE Charter).