Designing in the Digitally Mature Museum: Refocusing Design From Technology To Human Practice

我的研究项目旨在促进我们对博物馆中以人为本的设计实践的理解，这些设计实践正朝着数字化成熟的方向发展，由于博物馆倾向于在博物馆的实践、组织结构、战略和使命中嵌入数字活动、媒体和思维，在这种情况下，越来越多的行业正在发生转变。数字媒体、活动和思维正在迅速影响着收藏、学习和服务的性质；受众行为与期望；以及博物馆如何完成他们的（新）使命。博物馆不仅采用新技术，还将数字化融入其愿景和战略、组织工作实践和技能，以及思维和决策方式中。值得注意的是，博物馆已经开始接受一个重要的趋势，即以人为本的设计实践在那些创新行业中蓬勃发展，在这些行业中，数字化转型需要新的能力和能力，以及新的思维、实验和设计方式，以有效的用户（人类）体验和服务，并设想新的组织战略。为什么培养设计实践在数字成熟的博物馆中如此重要？为什么研究这些新兴实践很重要？设计实践既塑造了博物馆实践中的数字整合，也被其塑造，因此，不可避免地导致并产生了随之而来的组织变革（Mason和Vavoula 2020年“数字文化遗产设计实践：概念框架”）。设计是变革博物馆更广阔景观的驱动力。设计为组织实践带来了新的思维方式、能力和实践，帮助博物馆拥抱和传递变化，并追求（数字）转型。以人为本的设计促进了一种创造性和探索性的文化和协作性的工作实践，博物馆专业人员被呼吁积极参与与数字专家、设计顾问和利益相关者（包括游客和社区）合作的设计活动。这正在改变内部工作实践和设计活动，其中知识以新的方式创造和共享，其中引入了新的工具，并重新配置了工作场所。通过对数字化成熟博物馆的设计实践的第一次系统研究，我旨在理解这些变化，以及它们如何以及为什么影响和改变博物馆的设计实践。这个项目是由基于定性研究和民族志观察的社会科学方法驱动的，目的是在英国博物馆进行研究。这是一个设计、数字文化遗产和组织研究交叉的跨学科研究项目，旨在(1)概述英国博物馆新兴设计实践的景观；(2)了解这些新兴设计实践是如何工作的；(3)为数字化成熟博物馆的新兴设计实践建立理论基础。该项目考虑了博物馆的创新，不仅源于采用尖端技术，还涉及创造性和探索性文化，以及通过设计制定的协作工作实践。

My research project aims to advance our understanding of human-centred design practices within museums that are moving toward a digitally mature condition, in which an increasing proportion of the sector is transforming, due to the tendency of museums to embed digital activity, media, and thinking within museums' practices and organisational structures, strategies and mission. Digital media, activity, and thinking are impacting rapidly on the nature of collections, learning, and services; on audience behaviour and expectations; and on the ways in which museums can fulfil their (new) missions. Museums are not just adopting new technology, but rather they are embedding digital in their vision and strategy, organisational working practices and skills sets, and ways of thinking and decision making. Significantly, museums have started to embrace a significant trend that sees human-centered design practices booming in those innovative industries where digital transformation requires new competences and capabilities, and novel ways of thinking, experimenting, and making to design for effective user (human) experiences and services, and envisioning new organisational strategies.Why is fostering design practices so crucial in the digitally mature museum? And why is studying those emerging practices important?Design practices are both shaping and shaped by the integration of the digital within museum practices and, therefore, inevitably results in and emerges out of the organisational change that ensues (Mason and Vavoula 2020 "Digital Cultural Heritage Design Practice: A Conceptual Framework"). Design is a driving force within a wider landscape of the transformative museum. Design brings into the organisational practices new mindsets, capabilities, and practices that help museums to embrace and deliver change, and pursue (digital) transformation.Human-Centered Design promotes a creative and explorative culture and collaborative working practices, where museum professionals are called upon to actively participate in design activities in collaboration with digital specialists, design consultancies, and stakeholders (including visitors and communities). This is changing internal working practices and design activity, where knowledge is created and shared in new ways, in which new tools are introduced, and workplaces re-configured.Through the first systematic study of design practices in the digitally mature museums I aim to understand these changes, how and why they are affecting and changing museum design practices.This project is driven by a social science approach based on qualitative research and ethnographic observations to conduct a study in/for UK museums. It is an interdisciplinary research project at the intersection of design, digital cultural heritage and organisational studies to (1) overview the landscape of emerging design practices in UK museums and (2) understand how these emerging design practices work, towards (3) establishing theoretical foundations of emerging design practice in the digitally mature museum. This project considers innovation for museums, not only resulting from the adoption of cutting-edge technology, but about creative and explorative culture, and collaborative working practices that are enacted by design.