Impact Acceleration Account (IAA) AHRC for UCA

在UCA，创造性教育，研究和专业实践的融合汇集了丰富的影响专业知识。UCA的研究概况包括同行评审的出版物，基于实践的研究和合作研究，所有这些都在创意艺术，创意技术和创意产业的商业领域。我们的影响力通过我们的影响力案例研究（REF 2021）和我们众多的对外产出得到证明，正如年度HE-BCI调查中的社会，社区和文化参与表所衡量的那样。我们的研究影响力战略的目的是建立我们与利益相关者，包括企业和更广泛的社区互动的能力，并增加与知识的产生，使用，应用和开发有关的活动，增加我们在创意产业中的全球影响力。该应用程序集中在创意产业中的三个主题：循环经济创新;创意产业的数字和技术未来;地方和区域创意社区的合作实践。这些都是UCA强有力的研究领域，具有既定或新兴的影响记录。所有这些都有明显的未开发潜力和投资能力，以增加发展中的影响和KE概况的价值。循环经济创新（AHRC主题：全球参与和可持续发展目标）创意产业的数字和技术未来（AHRC主题：创意和创意经济）地方和区域创意社区的合作实践（AHRC主题：解锁文化资产;理解文化价值）我们的总体目标是通过投资于基础设施，系统和流程，建立影响和知识交流活动的长期可持续性和弹性。IAA账户在三年供资期间的近期和中期目标是维持和建立UCA创新中心的势头。我们的目标是：-扩大参与业务参与和知识交流。增加人员和思想的流动性。为了实现这些目标，我们将利用IAA资金支持以下目标：-促进行业参与：IAA将支持UCA与企业合作，推动经济增长，生产力和弹性。IAA在很大程度上（不完全）在上一节确定的创新优先事项范围内工作，将能够在外部机遇出现时快速灵活地做出反应。发展跨学科和跨部门合作：IAA将鼓励，支持和实现跨部门合作和跨学科工作，例如，人工智能和VR与数字艺术之间，以及我们创意产业商学院的管理，经济和创意产业。具有包容性和授权我们的工作人员：IAA将创造一个开放和包容的环境，让学术人员感到有价值和支持与创意产业，社区和组织在本地，区域，国家和国际上参与。提升我们的影响力文化：通过在我们的研究，影响和KE活动之间建立强大的联系来发展我们的影响力，并在多个方向上积极流动。培训和专业发展：将影响和KE整合到大学的学校和研究中心，使新的和引人注目的合作与创意产业，包括通过我们的CPD报价的发展。生成，支持和维持更广泛的参与：通过积极发展和保持学术界的参与，在学校和跨学校合作。

At UCA, the fusion of creative education, research, and professional practice brings together a wealth of impact expertise. UCA's research profile includes peer-reviewed publications, practice-based research and collaborative research all within the field of creative arts, creative technologies and business for the creative industries. Our impact is demonstrable through our impact case studies (REF 2021) and through our numerous externally-facing outputs, as measured in the Social, Community and Cultural Engagement table in the annual HE-BCI survey. The aim of our research impact strategy is to build our capacity for interactions with our stakeholders, including business and the wider community, and increase activities concerned with the generation, use, application and exploitation of knowledge, increasing our global impact within the creative industries.This application is focused on three themes within the creative industries: circular economy innovations; digital and technological futures in the creative industries; collaborative practice in local and regional creative communities. These are all areas of strong research at UCA with an established or emerging impact record. All have clear untapped potential and the capacity for investment to add value in a developing impact and KE profile.1. Circular Economy Innovation (AHRC theme: global engagement and the sustainable development goals)2. Digital and Technological Futures in the Creative Industries (AHRC theme: creativity and the creative economy)2. Collaborative Practice in Local and Regional Creative Communities (AHRC themes: unlocking cultural assets; understanding cultural value)Our overarching goal is to build the long-term sustainability and resilience of impact and Knowledge Exchange activities by investing in infrastructure, systems and processes. The immediate and mid-term aims of the IAA account during the three year's funding is to sustain and build momentum for the UCA Innovation Hub. We aim to:- Widen participation in business engagement and knowledge exchange.- Increase the mobility of people and ideas.- Broaden and enhance the skills of our researchers.To achieve these aims we will use the IAA funds to support the following objectives:- Foster industry engagement: the IAA will support UCA in working with businesses to drive economic growth, productivity and resilience. Working largely (not exclusively) within the innovation priorities identified in the previous section, the IAA will enable rapid and flexible response to external opportunities as they arise.- Develop interdisciplinary and cross-sector collaboration: the IAA will encourage, support and enable, cross-sector collaborations and interdisciplinary working, for instance, between AI and VR and the digital arts, and across management and economics and creative industries in our Business School for the Creative Industries.- Be inclusive and empowering for our staff: the IAA will create an open and inclusive environment where academic staff feel valued and supported to engage with the creative industries, communities, and organisations locally, regionally, nationally, and internationally.- Enhance our impact culture: developing our impact by creating strong connections between our research, impact and KE activities with a positive flow in multiple directions.- Training and professional development: integrating impact and KE into the University's Schools and Research Centres, enabling new and compelling collaboration with the creative industries, including through the development of our CPD offer.- Generate, support and sustain wider engagement: by pro-actively developing and sustaining industry engagement by academics, within Schools and in cross-School collaborations.