Sheffield - Manchester Collective - The 'crisis' in classical music: exploring alternatives in audience development (CDA)

谢菲尔德 - 曼彻斯特集体 - 古典音乐的“危机”：探索观众发展的替代方案（CDA）

• 批准号: 2458974
• 金额: --
• 依托单位: University of Sheffield
• 依托单位国家: 英国
• 项目类别: Studentship
• 财政年份: 2020
• 资助国家: 英国
• 起止时间: 2020 至 无数据
• 项目状态: 未结题
• 来源: https://gtr.ukri.org/projects?ref=studentship-2458974
• 关键词: Sheffield; Manchester; Collective; crisis; classical

This CDA aims to fill the research gap around understanding and resolving the perceived 'crisis' in orchestral music via a longitudinal study of events, audiences, and performers of Manchester Collective (MC). The research will analyse how MC, a 'new cluster' orchestra that presents 'intense human experiences' radically different from the 'heritage orchestral sector', affects perception of and engagement in orchestral music via alternative methods in audience development. The study will suggest collaborative and data-informed approaches to tackle issues of aging audiences, audience retention, and relevance within the orchestral sector.

该CDA旨在通过对曼彻斯特集体（MC）的事件，观众和表演者的纵向研究，填补围绕理解和解决管弦乐中感知的“危机”的研究空白。该研究将分析MC，一个“新集群”管弦乐队，呈现“强烈的人类体验”，从“传统管弦乐部门”根本不同，如何通过观众发展的替代方法影响对管弦乐的感知和参与。该研究将提出合作和数据知情的方法，以解决观众老龄化，观众保留和管弦乐部门的相关性问题。