My Baby's Movements: A stepped wedged cluster randomised trial of maternal awareness and reporting of decreased fetal movements to reduce stillbirth

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Stillbirth is devastating for parents and families. Many stillbirths occur late in pregnancy due to deteriorating health of the baby that can be detected by the mother through a decrease in the baby’s movements. 'My Baby's Movements’ is a personalised, user-controlled and interactive mobile phone tool provided as part of routine care to pregnant women to promote general awareness of their baby’s movements. This trial aims to reduce stillbirth rates by early reporting of decreased movements.