OSPEEC BPA TASK AREA 1 ORDER TITLED "STRATEGIC COMMUNICATIONS AND MEDIA RELATIONS" - SUPPLEMENT TO ADD DIR FUNDS FOR ORLOFF VIDEOS

OSPEEC BPA 任务领域 1 名为“战略传播和媒体关系”的订单 - 为 Orloff 视频添加 DIR 资金的补充

• 批准号: 10857127
• 负责人: TAYLOR GEAGHAN
• 金额: $ 140.37万
• 依托单位: ICF, INC., LLC
• 依托单位国家: 美国
• 财政年份: 2022
• 资助国家: 美国
• 起止时间: 2022-06-03 至 2023-09-02
• 项目状态: 已结题
• 来源: https://reporter.nih.gov/project-details/10857127
• 关键词: Area; Asthma; Blood; Cardiovascular Diseases; Caregivers; Chronic Obstructive Pulmonary Disease; Clinical Practice Guideline; Communication; Contractor; Development; Exhibits; Funding; Health Professional; Heart; Hypertension; Information Dissemination; Leadership; Lung; Myocardial Infarction; National Heart, Lung, and Blood Institute; Obesity; Patients; Physical activity; Policy Maker; Production; Professional Organizations; Research; Sickle Cell Anemia; Site; Sleep; Sleep Disorders; Special Event; Training; United States Dept. of Health and Human Services; United States National Institutes of Health; Work; Writing; digital communication; health disparity; hypercholesterolemia; social media

The objective of this procurement is to provide expertise to the NHLBI in strategic communications planning and development of state-of-the-art media approaches and products on a range of heart, lung, blood, and sleep-related topics, including but not limited to: health disparities, cardiovascular disease, heart attack, high blood pressure, high blood cholesterol, obesity, physical activity, sleep and sleep disorders, asthma, chronic obstructive pulmonary disease (COPD), and sickle cell disease. Efforts will support the dissemination of new research findings, as well as new products for the public, patients, and health professionals, and could include, through the work with partners, new clinical practice guidelines. New social media vehicles, as well as traditional media, should be used to communicate with key stakeholders, including patients and caregivers, grantees, professional societies, policymakers, health professionals, and the National Institutes of Health (NIH) and U.S. Department of Health and Human Services (HHS) leadership.

此次采购的目的是为NHLBI提供战略传播规划方面的专业知识，以及关于心脏、肺、血液和睡眠相关主题的最先进媒体方法和产品的开发，包括但不限于：健康差异、心血管疾病、心脏病发作、高血压、高血胆固醇、肥胖、体育活动、睡眠和睡眠障碍、哮喘，慢性阻塞性肺病（COPD）和镰状细胞病。将努力支持传播新的研究成果以及面向公众、患者和卫生专业人员的新产品，并可通过与合作伙伴的合作，包括新的临床实践指南。应使用新的社交媒体工具以及传统媒体与关键利益相关者进行沟通，包括患者和护理人员、受赠方、专业协会、政策制定者、卫生专业人员以及美国国立卫生研究院（NIH）和美国卫生与公众服务部（HHS）领导层。