Reinforcement of the Political Self Through Selective Exposure to Political Messages

Reinforcement of the Political Self Through Selective Exposure to Political Messages
复制标题

通过有选择地接触政治信息来强化政治自我

DOI:
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发表时间:
2011
期刊:
影响因子:
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通讯作者:
Jingbo Meng
Jingbo Meng
中科院分区:
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文献类型:
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作者:
Silvia Knobloch;Jingbo Meng

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接受者更喜欢强化先前存在的态度和自我认知的信息,这一观点在许多传播研究中普遍存在,但选择性暴露的影响很少被研究。本2期实验(n = 157)调查了这种影响。第一届会议提出了关于12个政治问题态度和政治自我概念的电脑化问题。根据响应时间收集可访问性数据。在第二部分中,参与者浏览了一份在线杂志,其中包括12期中的4期,每期有两篇相反观点的文章。选择性暴露被记录并归类为态度一致或反态度。最后,用问卷重复测量态度和自我概念。结果表明,被试更倾向于选择态度一致的信息,而不是反态度的信息,这通过增加可及性来强化政治自我概念。
The idea that recipients prefer messages that reinforce preexisting attitudes and self-perceptions has pervaded much communication research, but effects of selective exposure are rarely examined. This 2-session experiment (n = 157) investigates such effects. The first session presented computerized questions on 12 political issue attitudes and political self-concept. Accessibility data were collected based on response times. In the second session, participants browsed through an online magazine including 4 of the 12 issues, each issue being covered by 2 articles featuring opposing viewpoints. Selective exposure was logged and categorized as attitude-consistent or counterattitudinal. Finally, a questionnaire repeated measures for attitudes and self-concept. The results show that participants preferred attitude-consistent over counterattitudinal messages, which strengthened the political self-concept through increased accessibility.
DOI: 10.1037/0022-3514.53.6.1038
发表时间: 1987-12
影响因子: 7.6
作者:
W. Swann
通讯作者: W. Swann