Doctoral Dissertation Research in DRMS: Public attitudes toward vaccination: Interactions between message frames, parenting attitudes, and cultural worldviews

摘要近年来，围绕疫苗不良事件（例如麻疹-腮腺炎-风疹疫苗与自闭症）存在许多争议。有人推测，典型的疫苗接种宣传信息，其重点是疫苗可预防疾病的个人风险，可能会产生意想不到的效果，加强父母对孩子经历VAE风险的担忧。也有人猜测，强调接种疫苗的社会效益的信息可能没有这种效果。在这个项目中，联合首席研究员将使用框架范式来调查哪种信息有效地传达了儿童疫苗接种和社区免疫在促进儿童方面的重要性。健康，并最终促进儿童的健康发展。个人和社区制定的疫苗接种信息对人们的影响？将比较美国对接种疫苗和接种疫苗政策的态度，并研究个人特征（如文化世界观和养育态度）与信息框架相互作用的方式，从而产生对接种疫苗和接种疫苗政策的特定态度。这项研究的目的是为了使个人对疫苗接种和疫苗接种政策的决策与当前对疫苗接种的科学理解及其对健康儿童发展的重要性保持一致。这项研究将在现有的风险感知理论和现有的父母态度如何影响儿童发展的理解之间建立一个关键的联系。就更广泛的影响而言，这项研究的结果将对以反映有关疫苗接种的科学共识的方式促进疫苗接种决策和政策的努力产生影响。更广泛地说，这项研究可以为促进儿童和家庭福祉的交流的发展提供信息。

AbstractThere have been a number of recent controversies surrounding vaccine adverse events (VAE) (e.g., measles-mumps-rubella vaccine and autism). There has been speculation that the typical vaccination promotion message, with its focus on individual risk of vaccine-preventable disease, may have the unintended effect of reinforcing parents' concerns about the risk of their child experiencing a VAE. There has also been speculation that a message that emphasizes the societal benefits of vaccination may not have this effect. In this project the co-Principal Investigator will use a framing paradigm to investigate which kinds of messages effectively convey the importance of childhood vaccination and community immunity in the promotion of children?s health and, ultimately, healthy child development. The effects of individual- and community-framed vaccination messages on people?s attitudes toward both vaccination uptake and vaccination policy will be compared and the ways in which individual characteristics, like cultural worldviews and parenting attitudes, interact with the message frames to produce particular attitudes toward vaccination uptake and vaccination policy examined. The goal of this research is to contribute to efforts to align personal decision-making about vaccination and vaccination policy with the current scientific understanding of vaccination and its importance to health child development.This research will establish a critical link between existing theory of risk perception and existing understanding of how parenting attitudes influence child development. In terms of broader impacts, findings from this research will have implications for efforts to promote vaccination decision-making and policy in a manner that reflects the scientific consensus on vaccination. More broadly, this research can inform the development of communications that promote the well-being of children and families.