The Role of Communication in Sino-Australian Business Negotiations: An Appraisal

沟通困难和缺乏文化理解是阻碍许多澳大利亚企业在中国市场取得成功的主要障碍，中国市场是澳大利亚出口的主要目的地。然而，到目前为止，关于澳中跨文化交际的研究基本上是无人关注的。这个项目通过将情感视角与成熟的沟通理论相结合来解决这一需求。利用扎根的理论方法，拟议的项目将产生一个模型，帮助企业识别沟通可能出现问题的地方，并制定策略，在中澳商业谈判的背景下处理这种错综复杂的问题。

Communication difficulties together with the lack of cultural understanding are a major barrier preventing many Australian businesses from succeeding in the Chinese market, a primary estination for Australian exports. Yet up til now, the study of Australian-Chinese cross-cultural communications has been largely unattended. This project addresses this need by integrating an emotions perspective on communication with a well-established communication theory. Using a grounded theory approach, the proposed project will result in a model that will assist businesses to identify points where communications may falter and formulate strategies for dealing with such intricacies in the context of Sino-Australian business negotiations.