The Study of New Industry Characteristics in Wholesaling as Supporting Industry

在本研究中，我们重点关注批发业，并分析批发业作为一个行业的特征。在研究活动中，我们提出了动态模型的分布：同步的行业在批发购买和销售。这一模型提出了解决批发业研究问题的具体解释，涉及到分销的动态性，展示了微观和宏观视角的权衡关系，这一概念框架：行业同步，为营销学界做出了很好的贡献。这是批发业作为支柱产业的原因。我们专注于批发和零售之间的关系。通过分析批发零售额的比值（W/R比），我们可以发现批发零售关系的变化。采用修正的数据，W/R比为50年。在日本的分销系统中，批发商被排除在渠道之外，制造商和零售商的目标是相互直接贸易。但本研究提出批发商和批发在日本的分销系统中仍然存在。经销商在渠道和分销方面还发挥着一定的作用。这是批发商对零售商和制造商的支持。

In this research we focus upon the wholesaling and analyses the characteristics of wholesaling as one industry. In research activities we present the dynamic model of distribution : synchronization of trades in the wholesale buying and selling. This model presents the solution of research problems of wholesale-specific explanation, refers to the dynamism of distribution, and shows us the trade-off relationships of micro and macro perspectives.This conceptual framework : synchronization of trades gives academic circles of marketing, the good contributions. It is the reason for being of wholesaling industry as supporting industry. We focus upon the relationships between wholesaling and retailing. By analyzing the ratio of wholesaling sales to retailing sales (W/R ratio) in the long time range, we can identify the changes of relationships between wholesaling and retailing. Using modified date, W/R ratio comes up for 50 years. In Japanese distribution system wholesalers are eliminated from the channel and manufacturers and retailers aims at direct trade with each other. But this study presents the existence of wholesalers and wholesaling in the Japanese distribution system still. Wholesalers play a certain of rolls in the channel and distribution still. That is the supporting roll of wholesalers to the retailers and manufacturers.