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TBX: An interactive streaming platform that lets the viewer feel part of a crowd, enabling shared experiences at scale

TBX: An interactive streaming platform that lets the viewer feel part of a crowd, enabling shared experiences at scale
TBX:一个交互式流媒体平台,让观众感觉自己是人群的一部分,从而实现大规模共享体验
批准号:
10021830
负责人:
金额:
$44.58万
依托单位:
依托单位国家:
英国
项目类别:
Collaborative R&D
财政年份:
2022
资助国家:
英国
项目状态:
已结题
起止时间:
2022 至 --

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中文摘要
翻译
TBX是一个互动直播平台,让观众感觉自己是人群的一部分。在新冠疫情期间,体验式营销和现场娱乐行业一直依靠流媒体和虚拟活动平台继续为观众表演,当现场活动大规模恢复时,增长将继续。然而,目前的大规模流媒体解决方案缺乏互动性、共享体验和社交动态,这对现场活动非常重要,让观众和艺术家对被动体验感到沮丧。为了填补这一空白,TBX旨在将虚拟观众置于体验的核心,使观众不仅能观看节目,还能感受到其中的一部分。
英文摘要
TBX is an interactive live streaming platform that lets the viewer feel part of a crowd.The experiential marketing and live entertainment industries have relied on streaming and virtual event platforms to continue performing to audiences throughout the COVID pandemic and growth is set to continue when in-person events resume at scale.Current large-scale streaming solutions, however, lack the interactivity, shared experience and social dynamic that is so important to live events, leaving audiences and artists frustrated with a passive experience.Filling this gap, TBX aims to put virtual audiences at the heart of the experience, enabling viewers not just to watch a show, but to feel part of it.
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