Feasibility study in how to put the audience at the heart of large scale live streaming events through interactive virtual crowd technology

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Live streaming allows events to be broadcast to remote audiences across the globe. It is continuing to grow in popularity, accelerated by the impact of COVID-19\.The live entertainment industry has relied on streaming platforms to continue performing to audiences throughout the pandemic and growth is set to continue, even when in-person events resume. Current large-scale streaming solutions, however, lack the interactivity, shared experience and social dynamic that is so important to live events, leaving audiences and artists frustrated with a passive experience.Filling this gap, TBX aims to put virtual audiences at the heart of the experience, enabling viewers not just to watch a show, but to feel part of it.