A Back Pain Clinic in the Metaverse: Prevention Is The Cure

虚拟世界的背痛诊所为back to Health提供了一种创新的、令人兴奋的、有利可图的新市场途径，同时也为预防和治疗背痛提供了一种可获得的、负担得起的、显著改善的临床资源。在英国，腰痛（LBP）是导致长期残疾的主要原因，占全科医生咨询人数的7%，每年损失410万个工作日，NHS每年损失超过20亿英镑（BMJ 2017）。在一个老龄化、久坐不动（47%的人现在在家工作）、体重日益超重的社会中，背痛的发病率在过去25年里增加了54%（《柳叶刀》2018年）。Covid-19加剧了这一趋势，同时减少了获得治疗的机会。等待预先计划的NHS治疗的名单超过600万（NHS英格兰）。越来越多的背痛被视为一种生活方式疾病，需要综合的生物心理社会方法。30%的LBP患者在12个月内没有接触过专业人士。对于那些接受治疗的人来说，大多数人跳过第二线（药物、注射）和三线干预（手术），错过了一线干预（教育和锻炼）。经过多年开发虚拟现实、增强现实体验、锻炼课程和心理干预等数字资产，我们的虚拟背痛诊所将提高我们的知名度，并扩大我们在整个英国的业务范围。我们的使命是通过提高社区意识和改善临床结果来预防LBP，促进指南的和谐护理。如果只有1%的腰痛患者能自我治疗而不是去看全科医生，他们就会得到更好的结果，每年可以为NHS节省2000万英镑。我们的解决方案是在虚拟世界建立一个5000平方英尺的背痛诊所，包括：步行接待处4000平方英尺的腰痛预防（免费增值），包括：1。生物领域：VR姿势体验和虚拟背部护理运动课程。心理区：用户评估他们的痛苦心理，并与适合他们需求的教育VR程序进行互动。生活方式领域：VR教育与干预（睡眠、饮食、运动、自理）社交领域：与医疗保健专业人士会面，免费研讨会（心理学家，脊椎按摩师，整骨医生，物理治疗师）对于那些需要LBP治疗的人：第一线干预（付费）：在应用程序中购买客户将有机会下载应用程序，并以每月10英镑的价格购买个性化的身心锻炼，进行自我指导护理。二线干预（付费）：两个虚拟私人咨询室，每小时75英镑（每个500平方英尺）。客户将有机会以每小时75英镑的价格购买各种从业者的一对一咨询服务，包括脊椎指压疗法、整骨疗法和物理疗法

A back pain clinic in the metaverse provides an innovative, exciting and profitable new route to market for Back to Health as well as an accessible, affordable and significantly improved clinical resource to prevent and treat back pain. Low back pain (LBP) is the leading cause of long-term disability in the UK representing 7% of GP consultations, 4.1 million workdays lost and costing the NHS over £2billion per year (BMJ 2017). In an aging, sedentary (47% now work from home), increasingly overweight society, back pain incidence increased by 54% in the previous 25 years (LANCET 2018). Covid-19 has amplified this trend whilst simultaneously reducing access to treatment. Waiting lists for pre-planned NHS treatment is over 6 million (NHS England). Increasingly back pain is seen as a lifestyle disease that requires comprehensive biopsychosocial approach. 30% of LBP sufferers have had no contact with a professional in 12 months.For those receiving treatment, most skip to second (drugs, injection) and third line interventions (surgery), missing first line interventions (education and exercise). After years of developing digital assets such as VR, AR experiences, exercise classes and psychological interventions, our virtual back pain clinic will raise our profile and broaden our reach throughout the UK.Our mission is to prevent LBP by creating greater community awareness and improve clinical outcomes promoting guideline concordant care. If just 1% of LBP sufferers self-manage rather than visit their GP, they will receive a better outcome and could save the NHS £20million per year.Our solution is a 5,000 square feet back pain clinic in the metaverse which will comprise of:Walk in Reception 4,000 square feet LBP Prevention (Freemium) comprising:1.Biological Area: VR posture experience and virtual back care exercise classes.2\. Psychological Area: Users assess their pain psychology and interact with educational VR programmes suitable to their needs.3.Lifestyle Area: VR education and interventions (sleep, diet, exercise, self-care)4.Social Area: Meet healthcare professionals, free seminars (psychologists, chiropractors, osteopaths, physiotherapists)For those needing LBP treatment:1st Line interventions (Paid-for): In app purchaseClients will have the opportunity to download an app and purchase personalised physical and psychological exercise at £10/month for self-directed care.2nd line interventions (Paid-for): Two virtual private consultation rooms £75/hour (500 square feet each).Clients will have the opportunity to purchase one on one consultations with a variety of practitioners including chiropractic, osteopathy and physiotherapy at £75 per hour