ShopBox - the innovative app for independent retailers to provide a simple online ordering, payment and delivery solution
ShopBox - the innovative app for independent retailers to provide a simple online ordering, payment and delivery solution
批准号:
62559
负责人:
金额:
$6.35万
依托单位国家:
英国
项目类别:
Responsive Strategy and Planning
财政年份:
2021
资助国家:
英国
项目状态:
已结题
起止时间:
2021 至 --
中文摘要
Shopbox是一种创新的订购、支付和递送解决方案,旨在帮助独立零售商与继续威胁商业街未来的大型在线零售商竞争。它将为独立零售商创造一种轻松的方式,让他们可以在线购买产品(无论他们是否有现有网站),接受在线支付(而不是货到付款),并允许他们为客户提供创新的送货(和/或收款)服务。在国家危机时期(如新冠肺炎期间),关键工人和弱势群体可以优先订购,或者在正常工作条件下,老年或虚弱客户可以优先订购。这将确保特定的群体按时收到他们的必需品,并与商店建立忠诚度。“协同送货”选项将允许客户通过一次送货从多家商店接收订单。这一创新将使零售商能够相互协作并共享闲置的送货能力,并将有助于降低零售商及其客户的送货成本。这种协作送货方式的另一个好处是,它将减少旅行次数和送货对环境的影响。虽然Shopbox是在新冠肺炎的混乱和不确定性中诞生的,但它的目标是在商业街恢复正常后继续存在。多年来,商业街一直承受着来自大型在线零售商的压力,现在Shopbox将帮助独立零售商增加收入,同时加深他们与周围社区的关系。ShopBox旨在帮助独立零售商将当地的商业街带给他们的客户(无论是否在国家封锁期间),并将获得独特的好处,即通过定期内容、网络研讨会和培训课程为店主提供免费营销支持和建议,并能够在一个私人Facebook小组内分享想法和合作,看看在美国不同地区哪些可行或哪些不可行。ShopBox的设计并不是为了让客户远离市中心。相反,它的设计初衷是建立忠诚度,让顾客在家中舒适地进行本地购物。顾客可以在无法到达商店的时候与他们最喜欢的独立零售商保持联系(封锁、健康或忙碌的生活),并将包括在他们有时间或被允许时访问商店的激励措施。
英文摘要
ShopBox is an innovative ordering, payment and delivery solution which has been designed to help independent retailers compete with the large online retailers who continue to threaten the future of the High Street. It will create an easy way for independent retailers to get their products online (whether they have an existing website or not), accept online payments (rather than cash on delivery), and allow them to offer an innovative delivery (and/or collection) service for their customers.Orders can be prioritised for key workers and vulnerable people during times of national crisis (such as during Covid-19) or for elderly or infirm customers during normal working conditions. This will ensure that specific groups will receive their essential supplies on time and build loyalty with the shop.The "collaborative delivery" option will allow customers to receive orders from several shops through just the one delivery. This innovation will allow retailers to collaborate and share spare delivery capacity with one another and will help to reduce delivery costs for both the retailer and their customers. A further benefit of this collaborative delivery option is that it will reduce the number of journeys being made and the environmental impact of deliveries.Whilst ShopBox has been born out of the chaos and uncertainty of Covid-19, its objective is to continue long after the High Street returns to normal. For years the High Street has been under pressure from larger online retailers and now ShopBox will help independent retailers to increase revenues whilst deepening their relationships with the community around them.ShopBox aims to help independent retailers to bring the local high street to their customers (during a national lockdown or not) and will have the unique benefit of free marketing support and advice for Shop Owners with regular content, webinars and training sessions along with the ability to share ideas and collaborate within a private Facebook group to see what's working/not working in different areas of the country.ShopBox has not been designed to keep customers away from the town centres, rather it has been designed to build loyalty and allow customers to shop local from the comfort of their home. Customers can maintain contact with their favourite independent retailers during times when they can't get to the shops (lockdown, health or busy lives) and will include incentives to visit shops when they have time or are allowed to do so.
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