Synoptica: Continuous and up-to-date Business Intelligence information provision for improving the traditionally inefficient Demand and Supply Management process
Synoptica: Continuous and up-to-date Business Intelligence information provision for improving the traditionally inefficient Demand and Supply Management process
批准号:
720752
负责人:
金额:
$26.19万
依托单位国家:
英国
项目类别:
GRD Development of Prototype
财政年份:
2015
资助国家:
英国
项目状态:
已结题
起止时间:
2015 至 --
中文摘要
许多组织在识别最合适的客户或供应商时缺乏高质量的信息。潜在客户生成和采购流程仍然是一项艰巨的手动任务,阻碍了创新,而且公司往往无法采取行动或冲动行事。此外,提供技术先进解决方案的中小企业很难找到合适的客户。全球创新的快速发展加剧了这一问题,而潜在买家无法轻易定义全球创新。需求和供应管理的概念试图促进买方和供应商之间的新技术的经纪人。Web包含了宝贵的信息,可以定制和提取,以创建丰富的公司档案,用于衡量适合度;这些信息可以持续监控状态变化。由于从Web中提取信息的挑战,公司目前依赖于结构化数据源,这些数据源通常过时,昂贵且价值有限,以指导需求和供应决策。我们已经证明了在以前的概念项目,一个自动的基于Web的铅生成过程可以是一个有效的和显着更便宜的相比,其他methodology.This建议扩展到以前的项目,以创建一个原型平台,识别和定义买方的需求;与创新网络集成;通过先进的算法,我们不断扫描网络,以分析和匹配买家与供应商的标准。通过这样做,我们有效地缩小了沟通差距,以帮助加快创新的采用。该系统的增长潜力通过直接销售和整合有许多渠道,基于早期的牵引力和巨大的市场规模,我们最初正在探索智能建筑和智能城市领域,我们从公共和私营部门的领先参与者那里获得了强有力的支持。
英文摘要
Many organisations suffer from a lack of quality information when it comes to identifying the most appropriate clients or suppliers. The lead generation and sourcing processes remains a laborious, manual, task that stymies innovation and often companies fail to act or act impulsively. Further, SME’s that offer technologically advanced solutions find it difficult to be found by appropriate customers. This problem is magnified by the rapid advancement of global innovation, which can not be readily defined by potential buyers. The concept of Demand and Supply Management attempts to facilitate the brokerage of new technologies between buyers and suppliers.The Web contains invaluable information that could be tailored and extracted to create rich company profiles to be used as a measure of fit; this information can be continuously monitored for status changes. Due to the challenges of extracting information from the Web firms currently rely on structured data sources which are often out of date, expensive and limited in their value to guide demand and supply decisions. We have demonstrated in a previous proof of concept project that an automatic Web based lead generation process can be an effective and significantly less expensive when compared to other methodologies.This proposal expands on the previous project to create a prototype platform that identifies and defines buyer demand; integrates with innovation networks; and continuously scans the Web to profile and match the criteria of buyers with suppliers through advanced algorithms.By doing so, we effectively close the communication gap to help accelerate the adoption of innovation. The growth potential for this system has many channels through direct sales and integration and based on early traction and vast market size we are initially exploring the Smart Buildings and Smart Cities sector where we have strong letters of support from leading players in the public and private sector.
期刊论文(0)
专著(0)
科研奖励(0)
会议论文
海外基金