Post-Covid Knowledge exchange in agriculture: Evaluating current practice and Co-designing a digital solution to connect farmers and the AKIS

Covid19促使所有个人和组织迅速转向数字通信。一些人(如团队、Zoom)已经经常使用的平台现在对许多人来说已经变得必不可少，新的解决方案和技术不断涌现，以及集体的诀窍。然而，这些并不能填补因缺乏面对面的农业展会、会议和活动而留下的沟通、对话、网络和参与空间。到目前为止，还没有正式评估公约19对农业部门或其他部门知识交流的影响。这样的动能对于农业的进步至关重要，能够改善粮食安全&质量、生产力、盈利能力、可持续性、社会福利和环境。Covid19强调了农业在英国的重要性，英国现在面临着多重挑战(和机遇)。英国农业生产力几十年来一直落后于竞争对手，部分原因是知识体系的碎片化。作为英国领先的农业研究和KE的独立提供商，ADAS将领导一项行动研究方法，与从业者合作，评估Aki的影响和应对措施，并提供紧急见解，了解面对Covid19中断时KE方法的最佳效果。多个利益相关者将共同创建一个新的数字解决方案(Farm-PEP)，将工具、经验和技术结合在一起，为KE提供专门的Covid安全在线社区空间。至关重要的是，这将整合现有的工具和倡议(农业论坛、农业技术、创新农民、增产网络、农业生物学、AHDB)，并充分利用近几个月来变得重要的社交媒体、视频和播客。目前还没有可与Farm-PEP相提并论的产品。目前的平台是脱节的和孤立的，讨论本质上是临时的，很容易错过，很少导致丰富的结果或合作。它们没有为公认的知识库做出贡献，几乎没有机会进行包容性的提炼、联系、发展进一步探索的想法或形成连贯的信息以供广泛采用。FARM-PEP将为更深入、可信、有意义的联系、知识共享、社区建设和合作提供空间。它将提供解决方案和空间，让人们可以了解整个行业正在发生的事情，可以展示他们正在做的事情，并征求反馈，以便建立共享的知识。它将使人们能够围绕感兴趣的主题进行偶然、同步和异步的讨论和联系。

Covid19 has necessitated a rapid shift to digital communications by all individuals and organisations. Platforms that were already being used regularly by some (eg Teams, Zoom) have now become essential to many, and new solutions and technologies continue to emerge, along with the collective knowhow. However, these have not been able to fill the hole in the communication, conversation, networking and engagement space left by the absence of face-to-face shows, meetings and events in agriculture. There has so far been no formal evaluation of the impacts of Covid19 on Knowledge Exchange (KE) in agriculture or other sectors. Such KE is essential to progress in agriculture, enabling the improvement of food security & quality, productivity, profitability, sustainability, social welfare and the environment. Covid19 has highlighted the importance of agriculture in the UK, which now faces multiple challenges (and opportunities). UK agricultural productivity has lagged behind competitors for decades, in part due to fragmentation of the knowledge system.As the UK's leading independent provider of agricultural research and KE, ADAS will lead an Action Research approach, working with practitioners to evaluate and provide urgent insights into the impacts and responses in the AKIS and what KE approaches work best in the face of Covid19 disruption. Multiple stakeholders will co-create a new digital solution (Farm-PEP), bringing together tools, experience and knowhow to provide a dedicated Covid-secure online community space for KE. Crucially, this will integrate existing tools & initiatives (The Farming Forum, Agri-techE, Innovative Farmers, Yield Enhancement Network, Agricology, AHDB) and make full use of the social media, video and podcasts which have become important in recent months. Nothing comparable to Farm-PEP currently exists. Current platforms are disjointed and siloed, with discussions temporary in nature, easy to miss, and rarely leading to rich outcomes or collaboration. They do not contribute to a recognised knowledge base, with little opportunity for inclusive distillation, connection, development of ideas for further exploration or forming of coherent messages for widespread adoption. Farm-PEP will provide the space for deeper, trusted, meaningful connections, knowledge sharing, community building and collaboration. It will provide solutions and spaces where people can find out what's going on across the industry, can demonstrate what they are doing and solicit feedback in order to build shared knowledge. It will enable serendipitous, synchronous and asynchronous discussions and connections to be made around topics of interest.