Reusable packaging innovation for the home and personal care market

鲍尔集体的使命是消除塑料废物。我们以无塑料和可重复使用的包装出售地球上最好的天然家居产品。我们于2020年1月成立，并自那时起迅速发展，成为英国首批为我们的家居及个人护理产品提供闭环再利用及再填充系统的零售商之一。我们预计第一年的收入将超过30万英镑。我们已经在泰晤士报，星期日电讯报，独立报和独立电视台今天上午精选。我们的项目是专注于开发一个真正创新的可重复使用的包装系统，为家庭和个人护理市场。[Our当前系统][0]是使用简单分配器和耐用多层柔性袋的原型版本。我们的客户在家中将包装袋清空放入自动售货机，然后将空包装放入预付退货信封中返还给我们。我们清洗包装，然后重新填充，再重新分配到市场上。我们知道，我们的整体业务模式和可重复使用的包装的使用导致塑料消费者废物流的显着减少出来我们的客户的家园。请查看我们的[塑料废物计算器][1]，查看我们收集的数据。在该项目的资助下，我们将开展广泛的以人为本的共同创造过程，以确定我们新的可重复使用包装系统的可用性，可取性和市场占有率。由于我们已经拥有一个快速增长的业务和超过25，000名消费者的高度参与的社区，我们处于独特的位置来做到这一点。我们从这个项目的目标是：* 与我们高度参与的客户群共同设计一个世界领先的可重复使用包装系统 * 获得一系列关于我们产品和闭环重复使用和再填充系统的行为见解 * 构建物理包装原型并在我们的闭环系统中进行现场市场测试[0]：https：//bowercollective.com/pages/reuse-refill [1]：https://bowercollective.com/pages/waste-calculator

Bower Collective is on a mission to eliminate plastic waste. We sell Earth's best natural household products in plastic-free and reusable packaging. We launched in January 2020 and have grown rapidly since then, being one of the first UK retailers offering a closed loop reuse and refill system for our home and personal care products. We are forecasting revenues in excess of £300k for our first year. We've been featured in The Times, The Sunday Telegraph, The Independent and on ITV This Morning.Our project is focused on developing a genuinely innovative reusable packaging system for the home and personal care market. [Our current system][0] is a prototype version using simple dispensers and durable multi-laminate flexible pouches. Our customers empty the pouches into their dispensers at home, then return the empty packaging to us in pre-paid returns envelopes. We wash the packaging and then refill for redistribution into the market.We know that our overall business model and use of reusable packaging results in a significant reduction in the plastic consumer waste stream coming out of our customers' homes. Take a look at our [Plastic Waste Calculator][1] to see the data we have compiled.With the funding from this project we will run an extensive human-centred co-creation process to establish the usability, desirability and market uptake of our new reusable packaging system. As we already have a rapidly growing business and highly engaged community of over 25,000 consumers, we are uniquely well placed to do this.Our objectives from this project are to:* Co-design a world-leading reusable packaging system with our highly engaged customer base* Acquire a range of behavioural insights around our products and closed loop reuse and refill system* Build out physical packaging prototypes and live market test these within our closed loop system[0]: https://bowercollective.com/pages/reuse-refill[1]: https://bowercollective.com/pages/waste-calculator