An innovative browser tool to assist 60% of children’s clothes customers to buy more sustainably and drastically reduce waste in the fashion industry.
An innovative browser tool to assist 60% of children’s clothes customers to buy more sustainably and drastically reduce waste in the fashion industry.
批准号:
86523
负责人:
金额:
$12.31万
依托单位:
依托单位国家:
英国
项目类别:
Collaborative R&D
财政年份:
2020
资助国家:
英国
项目状态:
已结题
起止时间:
2020 至 --
中文摘要
很难在销售点获得关于时尚产品可持续性影响的简单信息。Bendi是一家由可持续时尚技术专家Mandeep Soor、Benjamin Norsworthy、Johannes Castner、Elena Lestini博士和Vasiliy Demchenko博士创立的公司,该公司正在开发一种浏览器工具,为在线浏览童装的顾客展示有关可持续发展影响的视觉信息。该工具将提供简单,有吸引力的视觉显示,让购物者比较不同的品牌和产品。它将使消费者能够就其购买对可持续性的影响做出明智的决定,这最终将导致一个更可持续的时尚产业。
英文摘要
It is difficult to get simple information about the sustainability impacts of fashion items at the point of sale. Bendi, a company founded by sustainable fashion technology experts, Mandeep Soor, Benjamin Norsworthy, Johannes Castner, Dr. Elena Lestini and Dr. Vasiliy Demchenko, is working to produce a browser tool to display visual information about sustainability impacts for customers browsing children's clothing online. The tool will provide simple, attractive visual displays to allow shoppers to compare different brands and products. It will enable customers to make informed decisions about the sustainability impacts of their purchases, which will ultimately lead to a more sustainable fashion industry.
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