The Augmented Telegrapher: Creating and capturing the value of an Integrated approach to immersive experiences in a small museum context.

基于“增强电报员：博物馆背景下的混合现实”项目的工作，我们建议扩大与波特科诺电报博物馆（PTM）和康沃尔博物馆合作伙伴关系（CMP）的合作，以帮助解决博物馆的一些关键经济和解释领域的挑战。通过我们之前的合作，很明显，我们的实验和调查工作可以被利用，如果商业上优化，帮助博物馆在淡季带来客流量，并在旺季为公众提供额外的高度市场化的吸引力。因此，这项工作的一部分也是利用最新的增强现实和混合现实技术来帮助观众，特别是16-30岁的低参与度人群，愉快而有意义地参与到博物馆的位置和藏品的重要性中。我们的目标是通过沉浸式技术的创造性和创新性应用来吸引、惊喜和愉悦观众，这将使一个沉浸在电信遗产中的独特地点栩栩如生。为了帮助吸引游客和开发新的收入来源，我们将使用一系列现有的资产和设计来创建一个商业的、以团体为基础的“逃生室”类型的产品，可以在整个冬季预订，从而带来新的收入来源。在与合作伙伴的密切合作下，现有的数字资产将被优化和打磨，并准备好用于开发一个在线平台，旨在更好地吸引参与不足的市场的兴趣。这些资产还将用于将混合现实方法与永久收藏相结合，目的是将过去的通信对日常生活的影响的经验与我们在互联网时代的经验联系起来。因此，这些新增项目为博物馆提供了新的收入来源和商业模式的基础，有助于解决博物馆在经济、主题和文化方面的一些挑战。

Based on the work carried out for the 'Augmented Telegrapher: Mixed Reality in a Museum Context' project, we propose to extend our collaboration with both Porthcurno Telegraph Museum [PTM] and Cornwall Museum Partnership [CMP] to help tackle some of the Museum's key economic and interpretational areas of challenge. It became apparent through our previous collaboration that our experimental and investigative work could be leveraged, if commercially optimised, to help the museum to bring in footfall during the low season months as well as provide an additional highly marketable attraction for the public in the high season months. Part of this work is therefore also to provide means using the latest Augmented and Mixed Reality technology to help audiences, and particularly the under-engaged 16-30 age group, to engage enjoyably and meaningfully with the importance of the location and the collections within the museum. Our aim then is to attract, surprise and delight audiences with the availability of creative and innovative uses of immersive technology that will bring to life a unique location steeped in telecommunications heritage. To aid in the process of attracting visitors and in the development of a new income stream we will use a range of existing assets and designs to create a commercial, group-based 'Escape Room' type offering that can be booked across the winter months to bring in a new income stream. In close collaboration with our partners, existing digital assets will be optimised and polished, and made ready to be used to develop an online platform designed to better attract the interest of the under-engaged market. These assets will also be used to integrate Mixed Reality methods with the permanent collection with the aim of connecting past experiences of the impact of communications on daily lives with those experienced in our internet age. These additions provide therefore the basis for new income streams and business model for the Museum, helping to tackle some of its economic, thematic and cultural challenges.