Impact Acceleration Account (IAA) AHRC for UCA

在UCA，创造性教育、研究和专业实践的融合带来了丰富的IMPACT专业知识。UCA的研究概况包括同行评议的出版物、基于实践的研究和合作研究，所有这些都在创意艺术、创意技术和创意产业的商业领域。我们的影响通过我们的影响案例研究(参考文献2021)和我们众多面向外部的产出得到证明，这一点在HE-BCI年度调查的社会、社区和文化参与表中得到衡量。我们的研究影响策略旨在建立我们与我们的持份者(包括商界和更广泛的社区)互动的能力，并增加与知识的产生、使用、应用和开发有关的活动，从而提高我们在创意产业中的全球影响力。这项应用集中在创意产业的三个主题上：循环经济创新；创意产业的数字和技术未来；本地和区域创意社区的合作实践。这些都是UCA强有力的研究领域，有既定的或正在形成的影响记录。所有这些都有明显的未开发潜力和投资能力，能够在发展中的影响和可持续发展方面增加价值。循环经济创新(AHRC主题：全球参与和可持续发展目标)2.创意产业的数字和技术未来(AHRC主题：创意和创意经济)2.地方和区域创意社区的合作实践(AHRC主题：释放文化资产；了解文化价值)我们的总体目标是通过投资于基础设施、系统和流程，建立影响和知识交流活动的长期可持续性和复原力。IAA账户在三年资助期间的近期和中期目标是维持和建立UCA创新中心的势头。我们的目标是：-扩大对商业活动和知识交流的参与。-增加人员和想法的流动性。-拓宽和提高我们研究人员的技能。为了实现这些目标，我们将利用IAA的资金支持以下目标：-促进行业参与：IAA将支持UCA与企业合作，推动经济增长、生产率和弹性。IAA在很大程度上(不只是)在上一节确定的创新优先事项范围内工作，将使我们能够在外部机会出现时迅速和灵活地做出反应。-发展跨学科和跨部门合作：IAA将鼓励、支持和促进跨部门的合作和跨学科工作，例如，在我们的创意产业商学院中，人工智能与虚拟现实和数字艺术之间，以及跨管理、经济和创意行业之间的合作。-为我们的工作人员提供包容性和赋权：IAA将创造一个开放和包容的环境，在这种环境中，学术人员感到受到重视并得到支持，以便与当地、地区、国家和地区的创意产业、社区和组织接触-加强我们的影响文化：通过在我们的研究、影响和KE活动之间建立强有力的联系，以多个方向的积极流动来发展我们的影响。-培训和专业发展：将Impact和KE整合到大学的学校和研究中心，实现与创意行业的新的和引人注目的合作，包括通过开发我们的CPD服务。-通过积极发展和维持学者、学校内部和跨学校合作的行业参与，产生、支持和保持更广泛的参与。

At UCA, the fusion of creative education, research, and professional practice brings together a wealth of impact expertise. UCA's research profile includes peer-reviewed publications, practice-based research and collaborative research all within the field of creative arts, creative technologies and business for the creative industries. Our impact is demonstrable through our impact case studies (REF 2021) and through our numerous externally-facing outputs, as measured in the Social, Community and Cultural Engagement table in the annual HE-BCI survey. The aim of our research impact strategy is to build our capacity for interactions with our stakeholders, including business and the wider community, and increase activities concerned with the generation, use, application and exploitation of knowledge, increasing our global impact within the creative industries.This application is focused on three themes within the creative industries: circular economy innovations; digital and technological futures in the creative industries; collaborative practice in local and regional creative communities. These are all areas of strong research at UCA with an established or emerging impact record. All have clear untapped potential and the capacity for investment to add value in a developing impact and KE profile.1. Circular Economy Innovation (AHRC theme: global engagement and the sustainable development goals)2. Digital and Technological Futures in the Creative Industries (AHRC theme: creativity and the creative economy)2. Collaborative Practice in Local and Regional Creative Communities (AHRC themes: unlocking cultural assets; understanding cultural value)Our overarching goal is to build the long-term sustainability and resilience of impact and Knowledge Exchange activities by investing in infrastructure, systems and processes. The immediate and mid-term aims of the IAA account during the three year's funding is to sustain and build momentum for the UCA Innovation Hub. We aim to:- Widen participation in business engagement and knowledge exchange.- Increase the mobility of people and ideas.- Broaden and enhance the skills of our researchers.To achieve these aims we will use the IAA funds to support the following objectives:- Foster industry engagement: the IAA will support UCA in working with businesses to drive economic growth, productivity and resilience. Working largely (not exclusively) within the innovation priorities identified in the previous section, the IAA will enable rapid and flexible response to external opportunities as they arise.- Develop interdisciplinary and cross-sector collaboration: the IAA will encourage, support and enable, cross-sector collaborations and interdisciplinary working, for instance, between AI and VR and the digital arts, and across management and economics and creative industries in our Business School for the Creative Industries.- Be inclusive and empowering for our staff: the IAA will create an open and inclusive environment where academic staff feel valued and supported to engage with the creative industries, communities, and organisations locally, regionally, nationally, and internationally.- Enhance our impact culture: developing our impact by creating strong connections between our research, impact and KE activities with a positive flow in multiple directions.- Training and professional development: integrating impact and KE into the University's Schools and Research Centres, enabling new and compelling collaboration with the creative industries, including through the development of our CPD offer.- Generate, support and sustain wider engagement: by pro-actively developing and sustaining industry engagement by academics, within Schools and in cross-School collaborations.