Mapping and Measuring the Scottish Music Industry

他的项目旨在探索几个关键的研究问题：苏格兰的音乐产业每年通过音乐和服务的销售产生多少钱？公共部门对苏格兰音乐经济的贡献有多大？如何收集和测量这些数据以及围绕这些数据的方法问题是什么？有多少全职和兼职工作者组成了苏格兰音乐产业？在苏格兰，音乐产业的哪些领域有代表性，哪些领域代表性不足？以瑞典作为比较案例研究，苏格兰音乐产业可以从21世纪其他小国成功的音乐经济中学到什么？苏格兰音乐行业的从业者如何应对和适应更广泛的数字经济中的技术颠覆？本文将解决上述所有问题，以提供迄今为止苏格兰音乐产业的最具方法学可靠性的地图，反映自2003年以来更广泛的变化和缺乏苏格兰特定数据。它将评估增长的挑战和机遇，提供数据和见解，SMIA将能够在向苏格兰政府提出该部门资金的论据时使用。

his project aims to explore several key research questions: How much money does the music industry in Scotland generate annually in sales of music and services? How much does the public sector contribute to the music economy in Scotland? How can this data be gathered and measured and what are the methodological problems surrounding this? How many full-time and part-time workers make up the Scottish music industry? What sectors of the music industry are represented - and under-represented - in Scotland? Using Sweden as a comparative case study, what can the Scottish music industry learn from successful 21st century music economies in other small nations? How do workers in the Scottish music industry navigate and adapt to technological disruptions in the wider digital economy? The thesis will address all of the above issues to provide the most methodologically robust map of the music industries in Scotland to date, reflecting the wider changes since 2003 and the lack of Scottish-specific data. It will assess challenges and opportunities for growth, providing data and insights that the SMIA will be able to use in presenting arguments for funding of the sector to the Scottish Government.