Web-based 5 A Day Education for College Campuses

描述(由申请人提供)： 增加体育活动和养成健康的饮食习惯，特别是在青春期多吃水果和蔬菜，可以帮助降低慢性病风险。然而，随着青少年年龄的增长，活动水平下降，肥胖率和超重率上升。在全国范围内，五分之一的大学生超重，73%的大学生不吃推荐的每日五份水果和蔬菜。从青春期到青壮年的过渡，特别是从高中到大学，是几种健康危险行为发生变化的时期。抵制导致不健康生活方式的影响可能是困难的，因为年轻人经常暴露在没有父母、监护人或年长兄弟姐妹的保护性影响的诱惑之下。很少有基于网络的定制营养计划针对这一不断增长的细分市场。在这项第一阶段的研究中，Klein Buendel，Inc.将根据全国增加水果和蔬菜消费的5天计划的原则，确定开发一个基于网络的互动计划以创新大学生营养教育的技术优势和可行性。该网站将通过大学生健康服务计划访问，并为计划工作人员提供管理组件。对于学生来说，在从家庭依赖到校园独立的关键过渡期间，该网站将激励他们特殊的营养和体育活动行为。5校园里的一天将仿照克莱恩·布恩德尔为工作场所健康工作人员和员工推出的积极的5天工作网络计划(CA86552)。第一阶段论文原型将使用美国大学健康协会的2010年健康校园目标、2010年国家健康人群营养和体力活动目标以及选择行为改变理论来设计。Klein Buendel将与Product for Better Health Foundation以及来自亚利桑那州、加利福尼亚州和科罗拉多州五所学院/大学的学生健康服务管理员合作，提供内容和实施方面的专业知识。在第二阶段，KB的多媒体开发商将采用先进的定制功能，为全国10,000所高等教育机构开发一种即将上市的产品。在第三阶段，校园里的一天将由Products for Better Health Foundation和美国大学健康协会授权并分发。

DESCRIPTION (provided by applicant): Increasing physical activity and developing healthy eating habits, particularly eating more fruits and vegetables during adolescence, can help reduce chronic disease risk. However as adolescents grow older, activity levels decline and rates of obesity and overweight increase. Nationally, one in five college students is overweight and 73 percent do not eat the recommended five daily servings of fruits and vegetables. The transition from adolescence to young adulthood, specifically from high school to college, is a time when several health risk behaviors change. Resisting influences that lead to unhealthy lifestyles can be difficult, as young adults are often exposed to temptations without the protective influence of parents, guardians, or older siblings. Very few web-based tailored nutrition programs address this growing market segment. In this Phase I study, Klein Buendel, Inc. will establish the technical merit and feasibility of developing an interactive web-based program for innovative college student nutrition education based on the tenets of the national 5 A Day program for increasing fruit and vegetable consumption. The website will be accessed through University Student Health Services programs and have administrative components for program staff. For students, the website will motivate exceptional nutrition and physical activity behaviors during a critical transition from home dependence to campus independence. 5 A Day on Campus will be modeled after Klein Buendel's active 5 A Day at Work web program for worksite wellness staff and employees (CA86552). Phase I paper prototypes will be designed using the American College Health Association's Healthy Campus 2010 objectives, the national Healthy People 2010 objectives for nutrition and physical activity, and select behavior change theories. Klein Buendel will partner with the Produce for Better Health Foundation and administrators from the Student Health Services of five colleges/universities in Arizona, California and Colorado for content and implementation expertise. In Phase II, KB's multimedia developers will employ leading edge customized features to develop an imminently marketable product for the nation's 10,000 institutions of higher education. In Phase III, 5 A Day on Campus will be licensed and distributed by the Produce for Better Health Foundation and the American College Health Association.