Computer Simulation as a Method of Further Developing a Theory: Simulating the Elaboration Likelihood Model
Computer Simulation as a Method of Further Developing a Theory: Simulating the Elaboration Likelihood Model
复制标题
计算机模拟作为进一步发展理论的方法：模拟精细化似然模型
DOI：
10.1207/s15327957pspr0503_2
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发表时间：
2001
影响因子：
10.8
通讯作者：
H. Gutscher
中科院分区：
文献类型：
--
作者：
H. Mosler;Karsten Schwarz;Florin Ammann;H. Gutscher
计算机模拟专门作为理论发展的一种方法来实施，它可以澄清理论并研究其含义。使用 Petty 和 Cacioppo (1986a, 1986b) 的精化似然模型 (ELM)，演示了在形式化理论、测试模拟模型和进行模拟实验中使用模拟。通过以方框图的形式形式化理论，ELM 核心语句中因果效应的整个模式变得一目了然。通过将模拟个体对刺激的反应与实验中真实参与者的实验和统计观察到的反应进行比较来测试模拟模型。模拟实验揭示了依赖于处理强度的发展的动态态度转变。
Implemented specifically as a method of theory development, computer simulation allows clarification of a theory and investigation of its implications. Using Petty and Cacioppo's (1986a, 1986b) Elaboration Likelihood Model (ELM), the use of simulation in formalizing a theory, testing the simulation model, and conducting simulation experiments is demonstrated. With formalization of the theory in the form of a block diagram, the entire pattern of causal effects in the ELM core statements becomes visible at a glance. The simulation model was tested through comparing simulated individuals' reactions to stimuli with the experimental and statistical observed reactions of real participants in experiments. The simulation experiments revealed a dynamic attitude shift in dependency on the development of processing intensity.
影响因子：
7.6
作者：
CHAIKEN, S;MAHESWARAN, D
通讯作者：
MAHESWARAN, D
影响因子：
7.6
作者：
D. Wegener;R. Petty;Stephen M. Smith
通讯作者：
D. Wegener;R. Petty;Stephen M. Smith
社会判断中的类别效应：幸福的实验评级。
影响因子：
7.6
作者：
Wedell,DH;Parducci,A
通讯作者：
Parducci,A