CEO letters: Hospitality corporate narratives during the COVID-19 pandemic.
CEO letters: Hospitality corporate narratives during the COVID-19 pandemic.
复制标题
首席执行官信:COVID-19-19期间大流行期间的招待公司叙事。
DOI:
10.1016/j.ijhm.2020.102701
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发表时间:
2021-01
影响因子:
11.7
通讯作者:
Miao L
中科院分区:
文献类型:
--
作者:
Im J;Kim H;Miao L
For hospitality organizations, the need for compelling corporate narratives is particularly acute in dealing with the COVID-19 crisis due to the scope and severity of its threat to employees, customers, the general public, and the fundamental survival of the company itself. Thus, this study aims to identify corporate narrative strategies and examine how hospitality companies deploy such narrative strategies with impression management tactics during the COVID-19 pandemic. Anchored in the Aristotelian concept of persuasive rhetoric and impression management theory, this study content-analyzed 57 CEO letters published by hospitality companies during the COVID-19 outbreak and found the prevalent rhetoric appeals and patterns of rhetoric appeals with impression management tactics embedded in the letters.
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影响因子:
10.4
作者:
Arndt, M;Bigelow, B
通讯作者:
Bigelow, B
影响因子:
4.2
作者:
Aerts, Walter;Yan, Beibei
通讯作者:
Yan, Beibei
DOI:
10.1016/j.ijhm.2020.102636
发表时间:
2020-09-01
影响因子:
11.7
作者:
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通讯作者:
Chon, Kaye
DOI:
10.1108/ijchm-04-2020-0314
发表时间:
2020-07-29
影响因子:
11.1
作者:
Baum, Tom;Mooney, Shelagh K. K.;Solnet, David
通讯作者:
Solnet, David
影响因子:
0.7
作者:
Chakorn, Ora-Ong
通讯作者:
Chakorn, Ora-Ong