Changing the paradigm: Using strategic communications to promote recognition of child sexual abuse as a preventable public health problem.

Changing the paradigm: Using strategic communications to promote recognition of child sexual abuse as a preventable public health problem.
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DOI:
10.1016/j.chiabu.2021.105061
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发表时间:
2021-07
影响因子:
4.8
通讯作者:
Letourneau EJ
Letourneau EJ
中科院分区:
心理学2区
文献类型:
--
作者:
Fix RL;Busso DS;Mendelson T;Letourneau EJ

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儿童性虐待(CSA)是常见的,严重的,并通过其对身体,精神和行为健康问题的影响,实质上有助于全球疾病负担。虽然通过非司法系统的应对努力可以预防性虐待,但绝大多数资源都支持在性虐待发生后开展刑事司法工作,以查明、起诉、惩罚和监测犯罪者。决策者不支持CSA预防工作的部分原因是公众不认为CSA是一个可预防的公共卫生问题。在这里,我们描述了一个研究计划,以弥合专家和公众对CSA作为一个可预防的公共卫生问题的意见之间的差距。我们建议这样的研究使用一个三步的方法来改变专家沟通CSA的方式,以增加观众对CSA的理解是可以预防的。这三个步骤是:1)确定专家和公众对CSA的共识观点以及这些观点之间的差异; 2)制定和测试沟通策略,使公众与专家观点保持一致; 3)广泛传播经验证的沟通策略。通过这种方法,我们力求制定和传播一种知情的传播战略,有效和准确地将预防CSA的科学知识传达给公众和媒体。
Child sexual abuse (CSA) is common, severe, and substantively contributes to the global burden of disease through its impact on physical, mental, and behavioral health problems. While CSA is preventable through non-justice system response efforts, the vast majority of resources support criminal justice efforts to identify, prosecute, punish and monitor offenders after CSA has already occurred. Policy makers have not supported CSA prevention efforts in part because the public does not view CSA as a preventable public health problem. Here, we describe a program of research to be conducted to bridge the gaps between expert and public opinion about CSA as a preventable public health problem. We propose such research use a three-step approach to alter the way experts communicate about CSA to increase audiences’ understanding of CSA as preventable. The three steps are: 1) identify consensus expert and public perspectives about CSA and the differences between these perspectives; 2) develop and test communication strategies to align public with expert perspectives; and 3) broadly disseminate validated communication strategies. Through this approach, we seek to develop and disseminate an informed communications strategy that effectively and accurately translates the science of CSA prevention to the public and the media.
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