Exploring the Link between Exposure to Athlete Advocacy and Public Issue Involvement: An Analysis of Japanese Athlete Racial Advocacy
Exploring the Link between Exposure to Athlete Advocacy and Public Issue Involvement: An Analysis of Japanese Athlete Racial Advocacy
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探索运动员倡导与公共问题参与之间的联系:对日本运动员种族倡导的分析
DOI:
10.1080/24704067.2022.2114924
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发表时间:
2022
影响因子:
2.2
通讯作者:
Mano Yoshiyuki
中科院分区:
文献类型:
--
作者:
Ogiso Waku;Funahashi Hiroaki;Mano Yoshiyuki
The advocacy of celebrity athletes plays an important role in motivating people to engage in racial issues. However, little empirical research has explored the types of issue involvement that are motivated by athlete racial advocacy. This study investigates the relationship between exposure to athlete racial advocacy and issue involvement in the Japanese context. Data were collected from 2,700 Japanese respondents using an internet-based survey in January 2021. The results show that exposure to athlete racial advocacy is positively associated with the following types of public issue involvement: ‘awareness,’ ‘concern,’ ‘knowledge,’ and ‘information-seeking.’ However, the exposure has no significant effect on ‘talk frequency.’ The results suggest that athlete advocacy can motivate limited types of public involvement in racial issues. Our findings help athlete advocates, sport actors, and non-profit marketers to develop strategies on ways to respond to advocacy and facilitate further social change.
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影响因子:
1.5
作者:
Amy B. Becker
通讯作者:
Amy B. Becker
影响因子:
3.6
作者:
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通讯作者:
Juravich, Matthew
DOI:
10.1177/016059760803200302
发表时间:
2008
期刊:
Humanity & Society
影响因子:
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P. Kaufman
通讯作者:
P. Kaufman
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