Influential factors of environmental behavior to reduce air pollution: integrating theories of planned behavior and psychological distance

Influential factors of environmental behavior to reduce air pollution: integrating theories of planned behavior and psychological distance
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减少空气污染的环境行为影响因素:计划行为与心理距离理论相结合

DOI:
10.1080/09640568.2021.1973972
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发表时间:
2021-10
影响因子:
3.9
通讯作者:
Lishan Xu
Lishan Xu
中科院分区:
经济学4区
文献类型:
--
作者:
Yang Cheng;Changlin Ao;Biqi Mao;Lishan Xu

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探索公众参与的激励机制,是落实中国可持续政策的关键。本研究以心理距离(PD)、计划行为理论(TPB)、支付意愿(WTP)等概念为基础,考察环境行为对大气污染防治的影响因素。使用条件价值方法通过测量WTP来展示支持环境的努力,并使用结构方程模型来阐明PD、TPB和WTP之间的影响。结果表明,不同维度的大气污染对PD的影响存在交叉影响。参与者对空气污染的判断是,心理上更接近的人往往有积极的态度和更强的主观规范,而PD的减少可以转化为WTP的增加。PD-TPB-WTP模型对WTP的预测准确率高达17.6%,对行为意图的预测准确率达82.6%。环境政策制定者被建议根据个人的内在思维来起草政策。
Exploring the incentive mechanism of public participation is the key to the implementation of sustainable policies in China. This study related the constructs of psychological distance (PD), the theory of planned behavior (TPB) and willingness to pay (WTP) to examine the influential factors of environmental behaviors to prevent air pollution. The contingent valuation method was applied to demonstrate pro-environmental endeavors by measuring WTP and the structural equation model was used to clarify the effects between PD, TPB and WTP. The results showed that different dimensions of PD from air pollution have overlapping influences. Participants judged the air pollution as psychologically closer tend to have positive attitudes and stronger subjective norms, and the reduced PD can translate into increased WTP. The PD-TPB-WTP model correctly predicts up to 17.6% of WTP and 82.6% of behavioral intention. Environmental policymakers are suggested to draft policies according to individuals’ internal thinking.
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