A Novel Method to Gauge Audience Engagement with Televised Election Debates through Instant, Nuanced Feedback Elicitation
A Novel Method to Gauge Audience Engagement with Televised Election Debates through Instant, Nuanced Feedback Elicitation
复制标题
一种通过即时、细致的反馈来衡量观众对电视选举辩论的参与度的新方法
DOI:
10.1145/3083671.3083673
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发表时间:
2017
期刊:
影响因子:
--
通讯作者:
De Liddo A
中科院分区:
文献类型:
--
作者:
De Liddo A
Despite a steep increase in the use of the Internet and handheld computing devices for media consumption, television is still of critical importance for democratic citizenship. Television continues to be the leading source of political information and its relevance has been recognised at policy level. In addition, television keeps evolving technologically and in how it is experienced by viewers. Nonetheless, the ways researchers have measured audience engagement with televised political events in real-time is often limited to small samples of viewers and is based upon a narrow range of responses.In this paper we look at the audience of televised election debates, and propose a new method to gauge the richness and variety of citizens' real-time responses at scale by capturing nuanced, non-intrusive, simple and measurable audience feedback. We report on a paper prototype experiment, in which we used a set of flashcards to test the method in an actual televised election debate scenario. We demonstrate how the method can improve our understanding of viewer responses to the debaters' performances, to the contents in their arguments, and to the debate as media event. We conclude with design guidelines to implement the method on a mass scale in order to measure audience engagement with televised election debates in distributed contexts through audience feedback web and mobile applications.
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影响因子:
4.9
作者:
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通讯作者:
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影响因子:
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作者:
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DOI:
10.1177/1940161211415519
发表时间:
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期刊:
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DOI:
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发表时间:
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期刊:
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DOI:
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发表时间:
2016
期刊:
Convergence
影响因子:
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