Dissemination of CATCH My Breath, a middle school E-Cigarette prevention program.
Dissemination of CATCH My Breath, a middle school E-Cigarette prevention program.
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传播我的呼吸，这是一项中学电子烟预防计划。
DOI：
10.1016/j.addbeh.2020.106698
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发表时间：
2021-03
影响因子：
4.4
通讯作者：
Springer AE
中科院分区：
文献类型：
--
作者：
Kelder SH;Mantey DS;Van Dusen D;Vaughn T;Bianco M;Springer AE
2016年，美国卫生局局长发布了一项行动呼吁，以解决青少年使用电子烟的问题，以学校为基础的预防干预措施是全面烟草控制的有效组成部分。本研究描述了CATCH My Breath的发展和传播，这是一个针对初高中学生的电子烟预防计划。从2014年开始，一所大学和非营利组织合作设计、形成评估、试点测试和传播了CATCH My Breath项目（CMB）。团队运用社会认知理论开发项目，运用创新扩散理论传播项目。传播战略从2016年开始实施。本文介绍了这两种理论的应用以及CMB的研究成果。自传播开始以来，CMB迅速被采用，遵循典型的扩散正态曲线。截至2020年6月，美国约有4000所学校采用了该计划，7万名教师教授了该计划，140万名学生接触了该计划的材料。社会认知理论和创新扩散理论的应用取得了有效的预防效果，使CMB得到了迅速而广泛的采用。这种水平的采用和实施占学校市场的25%。CMB应被视为推荐的可燃和电子烟预防和控制工具包的学校组成部分，与大众媒体、营销限制、零售准入、税收、香料禁令和FDA上市前批准一起。寻求迅速采用的其他公共卫生干预措施应考虑应用创新扩散原则，作为发展和传播的指导。
In 2016, the US Surgeon General issued a Call to Action to address adolescent e-cigarette use and school-based prevention interventions are an effective component of comprehensive tobacco control. This study describes the development and dissemination of CATCH My Breath, an e-cigarette prevention program for middle and high school students. Starting in 2014, a university and nonprofit collaboration designed, formatively evaluated, pilot tested, and disseminated the CATCH My Breath Program (CMB). The team used Social Cognitive Theory to develop the program and Diffusion of Innovations Theory to disseminate the program. Dissemination strategies were applied beginning in 2016. This paper describes the application of both theories and the resulting reach of CMB. Since dissemination began, CMB has been rapidly adopted, following the typical diffusion normal curve. As of June 2020, approximately 4,000 schools in the United States have adopted the program, 70,000 teachers have taught the program, and 1,400,000 students have been exposed to program materials. The application of Social Cognitive Theory and Diffusion of Innovation Theory resulted in effective prevention results and rapid, widespread adoption of the CMB. This level of adoption and implementation represents 25% of the school marketplace. CMB should be considered as the school component of the recommended combustible and e-cigarette prevention and control toolkit, alongside mass media, marketing restrictions, retail access, taxation, flavor ban, and FDA premarket approval. Other public health interventions seeking rapid adoption should consider applying principles of Diffusion of Innovation as a guide for development and dissemination.
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DOI：
10.1186/s13012-016-0506-3
发表时间：
2016-10-19
期刊：
Implementation science : IS
影响因子：
--
作者：
May CR;Johnson M;Finch T
通讯作者：
Finch T
影响因子：
5.2
作者：
Huang J;Duan Z;Kwok J;Binns S;Vera LE;Kim Y;Szczypka G;Emery SL
通讯作者：
Emery SL
影响因子：
17.3
作者：
Morris ZS;Wooding S;Grant J
通讯作者：
Grant J
影响因子：
4.7
作者：
Pearson, Jennifer L.;Reed, Domonique M.;Villanti, Andrea C.
通讯作者：
Villanti, Andrea C.
影响因子：
2.2
作者：
Lewallen, Theresa C.;Hunt, Holly;Giles, Wayne
通讯作者：
Giles, Wayne