“Okay, whatever”: An Evaluation of Cookie Consent Interfaces

“Okay, whatever”: An Evaluation of Cookie Consent Interfaces
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– 好吧,无论如何 –:Cookie 同意界面的评估

DOI:
10.1145/3491102.3501985
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发表时间:
2022
期刊:
CHI '22: Proceedings of the 2022 CHI Conference on Human Factors in Computing Systems
影响因子:
--
通讯作者:
Cranor, Lorrie
Cranor, Lorrie
中科院分区:
--
文献类型:
--
作者:
Habib, Hana;Li, Megan;Young, Ellie;Cranor, Lorrie

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许多网站都添加了Cookie同意界面,以满足监管机构的同意要求。虽然之前的工作已经表明,他们经常使用暗模式-设计技术,导致用户的隐私保护较少的选择-这些接口的其他可用性方面已经很少探索。这项研究有助于全面的,两个阶段的Cookie同意界面的可用性评估。我们首先检查了191个同意界面对五个黑暗模式的启发,并确定了可能影响可用性的设计选择。然后,我们进行了一项1,109名参与者的在线受试者间实验,探索七个设计参数的可用性影响。参与者在原型电子商务网站上的购物任务中接触了12种同意界面变体之一,并回答了关于他们体验的调查。我们的研究结果表明,一个完全阻止的同意界面与在线cookie选项伴随着一个持久的按钮,使用户能够稍后改变他们的同意决定最好满足几个设计目标。
Many websites have added cookie consent interfaces to meet regulatory consent requirements. While prior work has demonstrated that they often use dark patterns — design techniques that lead users to less privacy-protective options — other usability aspects of these interfaces have been less explored. This study contributes a comprehensive, two-stage usability assessment of cookie consent interfaces. We first inspected 191 consent interfaces against five dark pattern heuristics and identified design choices that may impact usability. We then conducted a 1,109-participant online between-subjects experiment exploring the usability impact of seven design parameters. Participants were exposed to one of 12 consent interface variants during a shopping task on a prototype e-commerce website and answered a survey about their experience. Our findings suggest that a fully-blocking consent interface with in-line cookie options accompanied by a persistent button enabling users to later change their consent decision best meets several design objectives.
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