Put in the spotlight or largely ignored? Emphasis on the Spitzenkandidaten by political parties in their online campaigns for European elections

Put in the spotlight or largely ignored? Emphasis on the Spitzenkandidaten by political parties in their online campaigns for European elections
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受到关注还是被忽视?

DOI:
10.1080/13501763.2018.1454493
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发表时间:
2019
影响因子:
4.2
通讯作者:
Tobias Schwarzbözl
Tobias Schwarzbözl
中科院分区:
管理学2区
文献类型:
--
作者:
Daniela;Tobias Schwarzbözl

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这篇文章有助于关于在2014年欧洲议会选举中引入Spitzenkandidaten(领先候选人)的辩论。专注于党的努力,使候选人可见的选民,我们认为,这些选举的多层次的特点,创造了很大的差异,个别政党的激励,以促进theSpitzenkandidaten在他们的竞选活动。通过分析Facebook上的一个新的竞选传播数据集,我们发现只有少数政党强调了它们,而许多人没有。根据我们的理论论点,这种差异是系统性的,可以归因于大多数政党缺乏激励措施。特别是在欧洲一级提名候选人对国家政党将候选人置于聚光灯下的意愿只会产生适度的积极影响。在讨论2019年欧洲议会选举对现行议会选举制度的改革时,应该考虑到这种对提名候选人缺乏承诺的情况。
This article contributes to the debate about the introduction of theSpitzenkandidaten(lead candidates) in the 2014 European Parliament (EP) election. Focusing on parties’ efforts to make the candidates visible to voters, we argue that the multi-level character of these elections creates large differences concerning individual parties’ incentives to promote theSpitzenkandidatenin their campaigns. Analysing a novel dataset of campaign communication on Facebook, we find that only a few parties highlighted them, while many did not. In line with our theoretical argument, this variation is systematic and can be attributed to lacking incentives for most parties. Especially nominating a candidate at the European level only has a modest positive effect on national parties’ willingness to put the candidates in the spotlight. This lacking commitment to the nominated candidates should be considered in discussions about the reform of the currentSpitzenkandidatensystem for the 2019 EP elections.
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发表时间: 2016
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