My Model is Unfair, Do People Even Care? Visual Design Affects Trust and Perceived Bias in Machine Learning
My Model is Unfair, Do People Even Care? Visual Design Affects Trust and Perceived Bias in Machine Learning
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我的模型不公平,人们关心吗?
DOI:
10.1109/tvcg.2023.3327192
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发表时间:
2023
影响因子:
5.2
通讯作者:
Bearfield, Cindy Xiong
中科院分区:
文献类型:
--
作者:
Gaba, Aimen;Kaufman, Zhanna;Cheung, Jason;Shvakel, Marie;Hall, Kyle Wm;Brun, Yuriy;Bearfield, Cindy Xiong
Machine learning technology has become ubiquitous, but, unfortunately, often exhibits bias. As a consequence, disparate stakeholders need to interact with and make informed decisions about using machine learning models in everyday systems. Visualization technology can support stakeholders in understanding and evaluating trade-offs between, for example, accuracy and fairness of models. This paper aims to empirically answer “Can visualization design choices affect a stakeholder's perception of model bias, trust in a model, and willingness to adopt a model?” Through a series of controlled, crowd-sourced experiments with more than 1,500 participants, we identify a set of strategies people follow in deciding which models to trust. Our results show that men and women prioritize fairness and performance differently and that visual design choices significantly affect that prioritization. For example, women trust fairer models more often than men do, participants value fairness more when it is explained using text than as a bar chart, and being explicitly told a model is biased has a bigger impact than showing past biased performance. We test the generalizability of our results by comparing the effect of multiple textual and visual design choices and offer potential explanations of the cognitive mechanisms behind the difference in fairness perception and trust. Our research guides design considerations to support future work developing visualization systems for machine learning.
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影响因子:
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作者:
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通讯作者:
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DOI:
10.1145/503376.503402
发表时间:
2002-04
期刊:
Proceedings of the SIGCHI Conference on Human Factors in Computing Systems
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2009
期刊:
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通讯作者:
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发表时间:
2021
期刊:
International Conference on Human Factors in Computing Systems
影响因子:
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