Adherence Promotion With Tailored Motivational Messages: Proof of Concept and Message Preferences in Older Adults.

Adherence Promotion With Tailored Motivational Messages: Proof of Concept and Message Preferences in Older Adults.
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DOI:
10.1177/23337214231224571
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发表时间:
2024-01
影响因子:
2.7
通讯作者:
Boot WR
Boot WR
中科院分区:
其他
文献类型:
--
作者:
Zhang S;Dieciuc M;Dilanchian A;Lustria MLA;Carr D;Charness N;He Z;Boot WR

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本研究探讨了使用量身定制的短信,以促进遵守纵向协议的可行性,并确定短信的语气影响动机的方面。43名老年人(法师= 73.21,SD = 5.37)被招募从事基于视频游戏的认知训练连续10天。参与者每天早上都会收到鼓励性的短信,这些短信与他们参与研究的最高或最低原因相匹配,之后他们会评估每条短信在激励他们当天玩游戏方面的有效性。10天后,参与者对所有可能的信息进行评级,并参加半结构化访谈,以了解他们对这些信息的偏好。结果表明,与参与者的参与原因相匹配的信息比不匹配的信息更能激励参与者。此外,参与者更喜欢个性化的消息(即,使用第二人称声音)和正式的语调。与这些偏好一致的信息也被评为更具激励性。这些研究结果建立了使用消息定制,以促进遵守纵向协议和定制的消息是个人和正式的相关性的可行性。
This study examined the feasibility of using tailored text messages to promote adherence to longitudinal protocols and determined what facets of text message tone influence motivation. Forty-three older adults (Mage = 73.21, SD = 5.37) were recruited to engage in video-game-based cognitive training for 10 consecutive days. Participants received encouraging text messages each morning that matched their highest or lowest ranking reasons for participating in the study, after which they rated how effective each message was in motivating them to play the games that day. After 10 days, participants rated all possible messages and participated in semi-structured interviews to elicit their preferences for these messages. Results showed that messages matching participants’ reasons for participating were more motivating than mismatched messages. Further, participants preferred messages that were personalized (i.e., use second person voice) and in formal tones. Messages consistent with these preferences were also rated as more motivating. These findings establish the feasibility of using message tailoring to promote adherence to longitudinal protocols and the relevance of tailoring messages to be personal and formal.
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期刊: Health psychology : official journal of the Division of Health Psychology, American Psychological Association
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