Filling a colonial void? German business strategies and development assistance in India, 1947–1974
Filling a colonial void? German business strategies and development assistance in India, 1947–1974
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填补殖民空白?
DOI:
10.1080/00076791.2020.1802428
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发表时间:
2020
期刊:
影响因子:
1.1
通讯作者:
Julian
中科院分区:
文献类型:
--
作者:
Julian
Decolonisation after World War II posed a threat to foreign businesses, when newly independent governments sought more national control over the economy. This article analyses cases of German multinational enterprises (MNE) in India. Focusing on companies from different sectors it analyses how these MNEs dealt with risks associated with tighter regulation of the economy and economic nationalism. German corporate nationality quickly became an asset that was used to position subsidiaries in India against foreign competitors. In the following years ‘Indianisation’ strategies for management and networks of German and Indian employees added security to long-term business interests. Carefully created Indo-German nationality of the companies reduced liabilities of foreignness. Furthermore, aligning with West German development assistance helped to strengthen the position of German private companies. These findings support the existing argument for a multi-faceted view on liabilities of foreignness and their quickly changing nature.
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