Theoretical and Empirical Study for Development of Venture Business -Utilization of Local agricultural products for local fermentation industry-

创业企业发展的理论与实证研究 -利用当地农产品进行当地发酵产业-

• 批准号: 15580204
• 负责人: NIINUMA Katsutoshi
• 金额: $ 2.3万
• 依托单位: Tokyo University of Agriculture
• 依托单位国家: 日本
• 项目类别: Grant-in-Aid for Scientific Research (C)
• 财政年份: 2003
• 资助国家: 日本
• 起止时间: 2003 至 2005
• 项目状态: 已结题
• 来源: https://kaken.nii.ac.jp/en/grant/KAKENHI-PROJECT-15580204/
• 关键词: venture business; agri-venture; local brew beer; agricultural materials; regional economy; characteristics of entrepreneur

This study aimed to establish venture business management theory of agribusiness development mechanism of enterprises from the viewpoint of management theory by means of empirical studies.In the fermentation industry which is considered mature industry, new entry of microbreweries have developed in nationwide with the deregulation of the Liquor Tax and the improvement of condition. Microbreweries show various stage of development. Management entities of microbreweries are various local enterprises and third-sector companies. Local microbreweries affect regional economy because they are using local capital, local employee and local agricultural products directly. Traditional fermentation industry also has same structure. Therefore review of traditional fermentation industry is effective to understand relationship with local economy especially local agriculture. Distilled spirit (shochu) manufacturing companies have established demand and supply system of local agricultural products such … More as wheat, buckwheat and sweet potato as materials of manufacturing. It shows the possibility of establishment of regional economic complex through activities of microbreweries.Legislative preparations for surrounding of microbrewery and maintenance of small and medium-sized enterprises in industrial policy are inadequate ; we mentioned the necessity of the policy action for the development of the small and medium-sized enterprise to be realized together on the revision of the Liquor Tax Law. Especially, it is pointed out from the result of the interview and the questionnaire that abolishment of the liquor retailer license liberalization of 2003 should have been implemented earlier. Moreover, considerable initial investment is necessary for establishment of microbrewery because of manufacturing equipment. Generally, enterprises which invested a large sum of capital as the first investment are situated in severe management condition. There are various problems, for example, in a half of microbreweries the amount of production doesn't reach the quantity to take permission of brewing license. It means that these companies amount of production have decreased after permitted brewing.Some enterprises that enter from the fermentation industry in early-started group have withdrawn. Therefore financial management, planning sales and profit and the redemption of borrowings are necessary for microbrewery administration together with marketing strategy to sell 60kl which is quantity of minimum production.Quantity of production of local microbrewery has been declining from the peak, but some microbreweries are doing well by using various resources actively. For example, companies utilize advantage of location as a tourist point, and are providing beer to tourists. Other companies have built the relationship with research institutes to get new materials and production technology. And other ones made relations to other companies to produce OEM products. Less

本研究旨在通过实证研究的方法，从管理理论的角度建立农业综合企业发展机制的风险企业管理理论。在发酵行业这一成熟产业中，随着酒税的放松和条件的改善，小型啤酒厂在全国范围内不断发展起来。小型啤酒厂呈现出不同的发展阶段。小型啤酒厂的管理实体是各种当地企业和第三部门公司。当地的小型啤酒厂直接使用当地资本、当地雇员和当地农产品，因此影响区域经济。传统发酵工业也有同样的结构。因此，回顾传统发酵产业对于了解与当地经济特别是当地农业的关系是有效的。烧酒制造企业建立了以小麦、荞麦、红薯等当地农产品为制造原料的供需体系。展示了通过小型啤酒厂活动建立区域经济综合体的可能性。产业政策方面针对小型啤酒厂周边和中小企业维护的立法准备不足；我们提到酒税法的修改需要与中小企业发展的政策行动共同实现。特别是，从访谈和问卷的结果来看，2003年酒类零售商牌照开放的废除应该更早实施。此外，由于生产设备的原因，建立小型啤酒厂需要大量的初始投资。一般来说，首期投入资金较多的企业经营状况较为严峻。存在各种各样的问题，例如，一半的小型啤酒厂的产量没有达到酿造许可证许可的数量。这意味着这些企业在获准酿造后产量有所减少。一些较早进入发酵行业的企业已经退出。因此，财务管理、规划销售和利润以及偿还借款对于小型啤酒厂的管理以及销售最低产量 60kl 的营销策略是必要的。当地小型啤酒厂的产量从峰值开始下降，但一些小型啤酒厂通过积极利用各种资源，表现良好。例如，企业利用旅游点的地理位置优势，向游客提供啤酒。其他公司也与研究机构建立了关系，以获得新材料和生产技术。还有一些公司与其他公司建立关系来生产 OEM 产品。较少的