The relationships between new product development activities and new product advantage in Korean and Chinese firms

本研究的目的是揭示在韩国和中国企业的新产品成功的模糊前端活动的影响。为了深入了解模糊前端，我们开发了一个概念模型，并从293个新产品开发项目在韩国制造企业和30个中国制造企业的数据拟合结构方程模型（SEM），以测试所提出的模型。韩国和中国新产品开发项目成功的关键驱动力是开发前的规划强度。

The aim of this study is to reveal the impact of the fuzzy front end activities on new products success in Korean and Chinese firms. In order to gain insight into the fuzzy front end, we developed a conceptual model, and a structural equation modeling(SEM)was fitted to data from 293 NPD projects in Korean manufacturing firms and 30 Chinese manufacturing companies to test the proposed model. The key driver of Korean and Chinese NPD project success was the intensity of planning before development.