Reserarch on BOP Strategies of Japanese Companies and Business eco-systems

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The BOP strategies of Multinational Enterprises (MNEs) are not directly linked to one of the biggest social issues facing newly emerging countries, reducing poverty.Conventional competitive strategies are ineffective in solving BOP social issues in such countries. The research result shows that micro-finance by local NGOs can create a foundation for employment in local communities, discouraging rural inhabitants from migrating to the informal sector in urban areas, and helping create a foundation for local autonomous and sustainable business ecosystems. The result also looks at a Japanese venture company mediating between the social issues of local NGOs, and the knowledge owned by foreign companies.