Ocean Bottle Plastic Collection Impact Loyalty Programme

海洋瓶（OB）生产可重复使用的瓶子，由海洋，可回收的不含bpa的塑料制成。这些瓶子是隔热的热饮和冷饮，并设有双开口，以减轻瓶子清洁和饮料灌装。每购买一个塑料瓶，OB就资助在受塑料污染严重影响的亚洲、南美、北非和加勒比沿海社区收集11.4公斤塑料，相当于1000个塑料瓶。我们对这个项目的愿景是设计和测试有史以来第一个客户忠诚度平台，通过保证塑料收集来激励续杯。每当我们的瓶子被用来代替一次性瓶子或咖啡杯时，参与的零售商将捐赠一笔指定的金额给塑料收集计划。在销售点，将使用嵌入式NFC扫描瓶子，以跟踪收集和填充行为。

Ocean Bottle (OB) manufactures reusable bottles made from ocean-bound, recyclable BPA-free plastic. The bottles are insulated for hot and cold drinks and feature a dual opening to ease bottle cleaning and beverage filling. For each bottle purchased, OB funds the collection of 11.4kg of plastic, equivalent to \>1,000 plastic bottles, in coastal communities in Asia, South America, North Africa and the Caribbean badly affected by plastic pollution.Our vision for this project is to design and test the first ever customer loyalty platform that incentives refills using guaranteed plastic collection. Every-time our bottle is used in place of a disposable bottle or coffee cup, the participating retailer will donate a specified sum to plastic collection initiatives. Bottles will be scanned using embedded NFC at point-of-sale to track collections and refill behaviours.