Eat Out Round About Goes National

外出就餐走向全国

• 批准号: 10022885
• 金额: $ 6.37万
• 依托单位: NOT USUAL LIMITED
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2022
• 资助国家: 英国
• 起止时间: 2022 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=10022885
• 关键词: Eat; Out; Round; About; Goes

Ali Gordon is the CEO of Not Usual Ltd, a software development company with an ambitious idea to support the rebuilding of the hospitality economy at a national level over 3 years.Covid-19 has had a major detrimental impact on the hospitality sector. Less reported is the fact that hospitality businesses have been struggling to survive for many years prior. Brexit has created additional uncertainty in the economy.During August 2020, 51 million meals were claimed in the Eat Out To Help Out scheme, demonstrating national demand to support the hospitality economy. Unfortunately the scheme was unsustainable by the Government.During the pandemic, Ali had an innovative idea to create a digital platform to create a way that people could dine out with 50% saving on their meal out up to £10 during off-peak times. Not Usual Ltd won an Innovate UK Smart grant for the idea and as a result has developed the platform called 'Eat Out Round About'. The app partners with hospitality venues, automates the process of scanning and claiming vouchers and automates administration of the system with hospitality. The project has enabled the creation of a range of digital products including tasteful greeting cards that help the local hospitality economy, and a range of employee and customer incentives for businesses including automated Birthday Vouchers and Christmas vouchers to help local firms build their culture.Our trials generated £15,636 into the Wakefield hospitality economy with a return on investment into the economy of voucher spend by over 600%. Ali is leading a plan to take Eat Out Round About to a national level over 3 years and will benefit from the support package in her personal development journey as well as:* building a strong network for rapid growth* helping to create skilled digital jobs in an economically deprived area* help safeguard jobs in hospitality* bring significant investment into the hospitality economy* open up new business opportunities in a sustainable way* drive additional revenue to the treasury in drinks duty and VAT.There is an 'appetite' in the UK to dine out off-peak and help local economy when there are incentives. Ali's success as an Innovate UK National Woman in innovation will help her springboard the innovation for the hospitality sector to drive economic growth at a national and then international level.

Ali Gordon是Not Usual Ltd的首席执行官，这是一家软件开发公司，有一个雄心勃勃的想法，即在3年内支持全国范围内酒店业的重建。2019冠状病毒病对酒店业产生了重大不利影响。报道较少的事实是，酒店企业多年来一直在为生存而挣扎。英国脱欧给经济带来了额外的不确定性。2020年8月，在“外出就餐帮助”计划中领取了5100万份餐食，这表明全国对支持酒店经济的需求。不幸的是，政府无法维持这一计划。在疫情期间，阿里有了一个创新的想法，那就是创建一个数字平台，让人们可以在非高峰时段外出就餐，最多节省10英镑，节省50%的费用。Not Usual有限公司因这一想法获得了英国创新智能基金，并因此开发了名为“外出就餐”的平台。该应用程序与酒店场所合作，自动化扫描和索取凭证的过程，并自动化管理酒店系统。该项目创建了一系列数字产品，包括有助于当地酒店经济的精美贺卡，以及一系列员工和客户的企业激励措施，包括自动生日券和圣诞券，以帮助当地公司建立自己的文化。我们的试验为韦克菲尔德酒店经济带来了15,636英镑的收益，代金券消费的投资回报率超过600%。阿里正计划采取四围出去吃一个国家级/ 3年,将受益于支持包在她的个人发展旅程以及:*建立了强大的网络在快速增长*帮助创建技术数字工作在经济贫困地区在酒店* *帮助保护工作带来重大投资酒店经济*开辟新的商业机会以可持续的方式*财政部带来附加收入在饮料的职责和增值税。在英国，人们有一种“胃口”，在非高峰时期外出就餐，并在有激励措施的情况下帮助当地经济。作为“创新英国全国女性”，阿里的成功将帮助她成为酒店业创新的跳板，推动全国乃至全球的经济增长。