The Money Home Game

卡莱德制作互动的、可玩的艺术品，在世界各地的艺术节目中巡回演出。在过去的5年里，我们在4大洲的12个国家和地区为超过12万人演出了274场演出。我们是一家在公共空间工作的非商业性艺术制作人，所以尽管我们制作了优秀的IP，为数十万人带来了高社会价值，但这并不是一个高财务利润的市场。在这个项目中，我们将制定一项战略，将知识产权开拓到新的、更高收益的市场。我们将在我们的热门戏剧游戏The Money中试行这一策略。在过去的10年里，卡莱德已经在5大洲和一些世界上最负盛名的场馆进行了巡回演出。我们制作了两部电视试播剧，并在伦敦市中心制作了一部伦敦西区的电视剧。这笔钱在世界各地都有粉丝基础。现在，我们想把这笔钱作为一种游戏发布。要做到这一点，我们需要提高技能、专家建议和支持，以及研究、开发和游戏测试。在创新英国的支持下，我们将制定一项生产化战略，这将打开新的收入来源，支持和发展我们的业务。

Kaleider makes interactive, playable artworks that tour to arts programmes around the world. In the last 5 years we have performed 274 gigs in 12 countries on 4 continents to more than 120,000 people. We are a non-commercial arts producer working in public space, so although we produce excellent IP and bring high social value to hundreds of thousands of people, it is not a market for high financial profit. In this project, we will develop a strategy to exploit IP to new, higher yield markets. We will pilot this strategy with our hit theatrical show-game The Money. In the last 10 years Kaleider has toured The Money to 5 continents and some of the world's most prestigious venues. We have made two TV pilots and produced a West End run in the heart of London. The Money has a fanbase all over the world.Now, we want to publish The Money as a game.To do this we need upskilling and specialist advice and support, as well as research, development and playtesting. With the support of Innovate UK, we will devise a strategy for productisation that will open new revenue sources, supporting and growing our business.