Seaboard:Product/Market Adaptive Fit Research and Development

Seaboard：产品/市场适应性研究与开发

• 批准号: 101042
• 金额: $ 12.07万
• 依托单位: ROLI LTD
• 依托单位国家: 英国
• 项目类别: Collaborative R&D
• 财政年份: 2012
• 资助国家: 英国
• 起止时间: 2012 至 无数据
• 项目状态: 已结题
• 来源: https://gtr.ukri.org/projects?ref=101042
• 关键词: Seaboard; Product; Market; Adaptive; Fit

The Seaboard is a radically new musical instrument and music production interface. It is based on a patent-pending technology, and will unleash new creative musical possibilities, while also reducing the time and cost of music production and editing. Our highly differentiated digital music interface has strong IP protection, and will compete in the $2bn per annum global keyboard market, and eventually in other areas of the $14bn per annum global music production industry. Sea Labs recently won a place in the Design London Incubator, built a strong team, progressed towards a user-trial prototype, and secured resources to fund our technical proof of concept. This application seeks funding for a 'product/market adaptive fit' applied research and development project to enable us to conduct effective user-facing trials. Our key objectives are to: 1) establish a studio in Shoreditch for demonstrations, tests, and development, 2) build ten Seaboard prototypes to enable user trials, 3) conduct rigorous, in depth user-facing trials to identify and validate the minimum function set needed to initiate pre-production stage prototyping, and 4) iteratively adapt our software solutions towards a market-ready offering using detailed trial results. Achieving these objectives will engender an actionable understanding of our product and our technology's wide-ranging potential, ensure that we go to market with an optimal, validated feature set, expedite market-entry, reduce the risk of misreading market demand, and ultimately enable a successful commercial launch for the Seaboard next year.

The Seaboard是一种全新的乐器和音乐制作界面。它基于一项正在申请专利的技术，将释放新的创造性音乐的可能性，同时也减少了音乐制作和编辑的时间和成本。我们高度差异化的数字音乐界面拥有强大的知识产权保护，将在每年20亿美元的全球键盘市场竞争，并最终在每年140亿美元的全球音乐制作行业的其他领域竞争。Sea Labs最近在设计伦敦孵化器中赢得了一席之地，建立了一支强大的团队，朝着用户试用原型迈进，并获得了资源来资助我们的技术概念验证。该申请旨在为“产品/市场适应性匹配”应用研究和开发项目提供资金，以使我们能够进行有效的面向用户的试验。我们的主要目标是：1）在Shoreditch建立一个工作室进行演示、测试和开发，2）构建十个Seaboard原型以支持用户试验，3）进行严格、深入的面向用户的试验，以识别和验证启动预生产阶段原型所需的最小功能集，以及4）使用详细的试验结果迭代地调整我们的软件解决方案，以提供市场就绪的产品。实现这些目标将使人们对我们的产品和技术的广泛潜力有一个切实可行的了解，确保我们以最佳的、经过验证的功能集进入市场，加快市场进入，降低误读市场需求的风险，并最终使明年的Seaboard成功商业化。