Feasibility Study for US Market Entrey for a FinTech/EdTech Financial Education Product for Gen Zs

MyPocketSkill是一家屡获殊荣的教育科技/金融科技公司，帮助年轻人赚钱、存钱和学习金钱。这个为期3个月的可行性研究将通过市场分析、用户/客户范围界定和合作伙伴讨论的结合，帮助我们进入美国市场的计划。我们的数字解决方案位于教育科技和金融科技的交汇处，已经在英国大规模推出，每月有超过1000人注册我们的平台。我们之所以对美国市场特别感兴趣，是因为作为金融教育市场，美国令英国相形见绌。此外，我们有一个在美国还没有的解决方案。我们有一个伟大的团队来实现这一点，*去年的英国企业家奖决赛入围者*联合创始人Zara被提名为TechInvest的金融女性力量名单（塑造金融未来的女性）*我们已经参加了另外两个项目，重点是帮助我们在美国/加拿大市场获得吸引力。该项目将大大提高我们的成功机会，确保我们的产品适合美国市场，并正在寻求战略合作伙伴关系，以协助我们的数字平台的分销、营销和融资。这也是一个在很多层面上都很有影响力的项目——MyPocketSkill有一个明确的目标，就是通过建议和工具帮助年轻人创造就业和经济能力的机会，这些建议和工具将知识的获取与“挣钱”的实际现实相结合。“保存学习”方法。我们的总体愿景是“创造一个财务强大的Z世代”，我们的目标是在五年内扩大到100万用户。

MyPocketSkill is an award-winning edtech/fintech company, which helps young people to earn, save and learn about money.This 3-month feasibility study will assist in our plans to enter the US market through a combination of market analysis, user/customer scoping and partner discussions.Our digital solution, which sits at the intersection of edtech/fintech, is already rolling out at scale across the UK, with over 1,000 sign-ups a month to our platform. We see the US market of particular interest since as a market for financial education, it dwarfs that of the UK. Moreover, we have a solution that is not yet available in the USA.We have a great team to deliver this,* Finalists in last year's Great British Entrepreneur Awards* Zara, cofounder, was named in TechInvest's Women in Finance Powerlist (Women Shaping the Future of Finance)* We are already participating in two other programmes which are focused on helping us to gain traction in the US/Can markets.This project will significantly enhance our chances of success in ensuring that our products are suitable and applicable for the US market and is scoping strategic partnerships to assist in the distribution, marketing and funding for our digital platform.This is also an impactful projects on many levels - MyPocketSkill was started with a clear ambition, to help create opportunities for young people to become employable and financially capable through advice and tools which combine the acquisition of knowledge with the practical realities of an "Earn. Save Learn" approach. Our overall vision is to "Create a Financially Empowered Gen Z" and we aim to scale to one million users within five years.