Understanding algorithmic distribution in the Australian media industry

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This project examines how the use of algorithms to distribute content on social media platforms is affecting the Australian media sector. It will investigate how media professionals work with algorithms, what sort of media content is prioritised on these platforms and whether these algorithms affect content diversity and competition. This project will significantly advance our understanding of how social media platforms function as media distributors and the role of algorithmic systems within the workplace. Findings will inform current policy debates around the role of major social media platforms in a transforming media sector.